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citizen king One of the most important factors that play a role in the success of big brands, such as, is undoubtedly their competence in marketing. So much
citizen king One of the most important factors that play a role in the success of big brands, such as, is undoubtedly their competence in marketing. So much so that the phenomenon we call marketing goes beyond just selling a product and has the power to attract the masses.
‘Drag the crowd behind you.’ If you think we are exaggerating when we say that Burger King’s Viral Campaign Let’s start by explaining.
Burger King has a long and boring terms of use section on its website. a secret ingredient he added.
In this article, Everyone who follows Burger King on TikTok gets a free Whopper said it.
Of course, no one noticed this at first. However, after a short time, this article will be noticed by many people and in a viral marketing campaign it would transform.
Masdakwas a phenomenon with almost three million followers and known as an expert in finding loopholes in commercial contracts and producing content on the subject.
With the content of Masdak on this topic followers noticed this secret agreement and events began to develop rapidly.
The rapid spread of the campaign among French TikTok users To get Burger King’s attention It made him start doing crazy things.
Users on TikTok, Burger King tattoo He tried to get the brand’s attention by using many creative ways ranging from having it made to redesigning the brand’s logo and even holding a concert at a Burger King branch.
As a result of this cleverly planned campaign, Burger King Over 22 million views, 3.2 million likes and 83,000 comments on TikTok managed to get it.
Additionally, this campaign extends to Burger King. Over 104,000 new followers It deserved it.
Furthermore, the campaign was so successful that, like us, it became the subject of countless pieces of content and even a There was even a prize awarded!
In summary, this Burger King campaign shows that marketing campaigns are not only executed with big budgets, but also with cleverly planned and creative ideas proven that success is possible.
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Source: Web Tekno
Alice Smith is a seasoned journalist and writer for Div Bracket. She has a keen sense of what’s important and is always on top of the latest trends. Alice provides in-depth coverage of the most talked-about news stories, delivering insightful and thought-provoking articles that keep her readers informed and engaged.
