As part of HP Imagine 2024, a global event where the multinational company announces its innovations in Palo Alto (USA), it was presented HP Print AIthe first intelligent print for home, office and large format printing.

HP Print AI is designed to change the way you print and eliminate any friction in the process, from initial configuration to selecting formats, quality, colors or technical support.

“We’re transforming printing with HP Print AI, making it simpler and more intuitive,” explains Tuan Tran, president of imaging, printing and solutions at HP. “Incorporating AI solutions into our portfolio will simplify printing, encourage creativity and accelerate collaboration, while ensuring the protection and privacy of customer data. “This is our first step towards creating a new standard for printing.”

HP figures more than 50% of the number of print jobs that come directly from the browserfrom online articles to maps, routes, recipes or instructions for use. However, it doesn’t always work as we expect, leaving annoying blanks, cuts or using more paper than necessary.

Perfect outputthe first feature available in beta HP Print AI can eliminate the differences between what we see on the screen and what we get on paper, intelligently removing whitespace, advertising and any irrelevant elements. The results, as you can see in the screenshots, are impressive.

This feature also offers great results when working with spreadsheets, interpreting the content of each document for printing without cutting tables or graphs, and offering a professional look. The image below illustrates this perfectly.

A more personal impression

HP Print AI is designed to adapt to the needs of each clientfrom the moment the printer is turned on for the first time. The intelligent assistant guides us step by step, recognizes instructions in natural language and responds to the user’s requests without having to guide them along a pre-set path. It remembers our preferences and learns to behave as we expect.

The most creative users will find HP artificial intelligence a powerful ally: with its help, they will be able to transform photos into unique and original designs, personalized depending on what you want to give it to: from holiday photos to the fridge to invitations or business cards. Once the design is ready, it can be printed at home or ask the AI ​​for a list of the best partners to get the final result.

The development also affects the professional sector expanding availability HP Scan AI Enhanced. This AI-based cloud solution automatically recognizes the type of documents being scanned and extracts key information based on each client’s specific business needs.

HP will also expand AI capabilities in vertical sectors, starting with design and construction, an industry that has lagged behind in using technology to increase productivity. HP’s new Build Workspace enables design and construction professionals to easily create and organize design notes, facilitate collaboration, and automate tasks such as field reports.

HP Print AI is available todaystarting with a exclusive beta version offering the Perfect Output feature selected press clients. HP intends to continue rolling out HP Print AI features throughout 2025.

HP Build Workspace is available today, with AI features also in beta in the US and Europe, expanding to the UK and Ireland soon, with a global rollout expected in spring 2025.

HP Scan AI Enhanced is a software service that is currently available in North America, Europe and Latin America and parts of Asia and will be enhanced throughout 2025.

More information | HP