Young people are an important target group for you. You have also created a special brand for them. When and how did this brand come about?

In 2011 we introduced FreeZone, Vodafone’s special platform for young people under the age of 26. With our Vodafone FreeZone brand, we offer young people the opportunity to benefit from various portfolios and brand collaborations. We focus on meeting the needs of young people, especially in the areas of transportation, food and beverage, personal development and entertainment, with the beauties we offer under the roof of Vodafone FreeZone. FreeZone users can enjoy various privileges such as social media and gaming applications that do not consume their internet, GB gifts in addition to the tariff and cash refunds from the most popular youth brands.

You have launched a new campaign that will contribute to the budget of young people. Can you tell us something about the content of the campaign? What benefit do you offer?

As Vodafone FreeZone, we add value to the lives of young people and are always there for them with innovative benefits in areas where they can socialize without worrying about budget obstacles. In our new campaign, Vodafone FreeZone users will earn up to TL 1,500 cashback every month by making all their expenses, from food and drinks to entertainment, from clothing to transportation, with Vodafone Pay from contracted institutions. With the campaign period, we are increasing the total monthly benefit we offer to our FreeZone customers by offering options in more categories and brands. Our customers can get cash refunds from many brands such as Migros Yemek, Hepsiburada, Defacto, Biletinial, ByNoGame and benefit from the cash refund option every month without having to hunt for a discount code. In this way we enable young people to earn as much as they spend and offer them the opportunity to interact comfortably with each other.

With the new campaign, we at Vodafone want to let our customers benefit more from our digital products by joining the forces of our companies in the field of telecommunications and financial technologies. In this regard, our Vodafone FreeZone customers earn money back by spending on contracted brands with Vodafone Pay, our electronic payment company that reaches 8.5 million users, and feel the benefits of their digital wallet in every area. With our campaign we not only want to make payments easier, but also make spending more fun for young people.

How much cash refund is possible per brand?

Young people with Vodafone FreeZone receive 200 TL at Biletinial, 100 TL from brands available on Click and Come, 200 TL for spending 1,000 TL at Defacto, 150 TL for purchases of at least 300 TL at Hepsiburada, 100 TL at Migros Yemek, Travel . 200 TL, stationery and cosmetics at Yanimda We offer a cash refund of 100 TL on valid brands in every category, 10% on every online charge for Istanbulkart, 75 TL on Hop rides, 100 TL on game spend via ByNoGame and 50 TL on Microsoft Game Pass purchases. FreeZone users can also benefit from up to 50 TL in mobile bill payments via Vodafone Pay; On average, you can get a maximum of 75 TL back for institutional bills such as electricity, water and natural gas.

How can young people benefit from this campaign?

Vodafone FreeZone users who download the Vodafone Pay application select special campaigns for themselves, press the “Join the campaign” button and spend with these brands using their Vodafone Pay card. If transactions are made in-store, the TR QR Code (QR) can also be used in the Vodafone Pay application. The cash refund amount will be deposited into the customer’s Vodafone Pay account 1 day after spending.

In order for Vodafone customers under the age of 26 to access cashback benefits and additional GB benefits, they must own their line or define themselves as a “mobile line user” if their line is taken over by a family member. After these young people complete their free and easy user definitions by completing the form at https://www.vodafone.com.tr/lead/hattini-uzerine-tanimla?tracking_cid=frz_userform_bb, they can easily access cashback opportunities by participating in campaigns via Vodafone Pay. We also offer 10 GB or more internet gift to Vodafone youth who identify their line by completing the user identification form.

Do you offer conveniences other than brand discounts for young people?

FreeZone Beauties is not just limited to contracted branding opportunities. FreeZone users can enjoy their favorite mobile applications and games for free, thanks to additional free internet according to their rates. With gift internet you have easy access to applications such as TikTok, Twitch, Instagram and games such as PUBG Mobile. Moreover, while using WhatsApp, they will not lose the internet connection, they can communicate with their friends without limits and they will benefit from the free YouTube Premium membership gift for 3 months.