“It’s not a luxury car, it’s the people’s car.” With the same words, Robert Habeck, the current Minister of Economy of the German Government, called on Volkswagen to produce more affordable electric vehicles. more users can access them and they will be able to compete face to face with the multitude of economic models that incidentally come from China.

According to him, this category will not become more dynamic as expected. Until electric vehicles under 20,000 euros are sold As for the sales price, it is a problem that many families are currently experiencing regarding meat, and fortunately, the Asian continent can solve it much more effectively thanks to options with better quality-price ratio.

A problem Xiaomi will have to deal with when it comes to Europe

It is clear that the purchasing power of European families is not at all the same as on other continents. Significant prevention of electric car sales in our region. In fact, let’s consider that the Xiaomi SU7 starts at around 27,000 euros at the exchange rate in China, and although it is a device that offers a lot at a very reasonable price, we cannot exactly say that it is affordable for everyone.

Perhaps this will be Xiaomi’s biggest challenge in the future when it reaches Europe because, as you can imagine, The starting price will increase significantly when we can get. Perhaps the strategy suggested by Robert Habeck would be the most suitable for the Asian company, but at the moment Xiaomi is not considering producing super-economical cars to satisfy a segment with lower profitability.

The German Government has also floated the possibility of offering purchasing assistance and tax incentives to users who choose to purchase electric cars, or even purchase electric vehicles. a bonus “Made in Germany” . However, companies like Volkswagen may see their sales increase thanks to the rise of a category that is still green in many countries around the world today.

The brand also confirmed that they will release a model in 2027 with a starting price of 20,000 euros, but as has been the case recently, it will probably be 20,000 euros. a fairly simple tool and adding government assistance to its purchase. We’ll see how the future of the electric car progresses, but the reality is that today it’s still pretty swampy terrain to navigate.

Source | handelsblatt

In Xiaomi World | Xiaomi is producing half as many cars in less than a year as Tesla has produced in its 16-year lifetime. This isn’t magic, it’s state-of-the-art engineering pure and simple