The E-Commerce Summit, which gathered more than 250 industry professionals, welcomed its visitors today at Çırağan Palace with wide participation.
ISTANBUL (IGFA) – At the E-Commerce Summit organized in Istanbul Çırağan Palace; Professionals from the e-export, payment systems, logistics, marketing, advertising, communications, technology, transportation, telecommunications, automotive, real estate, healthcare and financial sectors met.
Yasin Kaplan, CEO of MooF Digital Agency, pointed out that artificial intelligence, which we often talk about in digital transformation, will bring about radical changes, especially in the marketing sector next year: “At the same time, we will witness innovations that will shape the future give. of e-commerce and revolutionizing the marketing world.”

Stating that artificial intelligence will be used effectively, especially in the production of visual and artistic content, Kaplan said: “Artificial intelligence will enable brands to produce remarkable and creative content by deepening the connections they build with consumers. It will be key to translate the limitless possibilities offered by artificial intelligence into strategic steps to capture and influence consumers’ attention. Personalizing content and creating creative content will be concepts that will gain even more value with artificial intelligence. “The most critical point here is to correctly integrate artificial intelligence and achieve a balance without forgetting the human factor,” he said.
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Source: Haber Safir
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