Xiaomi just turned 12 years old. Twelve years of all kinds of brilliant achievements and disasters, undeniably changing the rules of the mobile phone and the Internet of Things industry. And be careful, because the goals are not exactly low: the company wants to become a world leader and is close to achieving it.

But every birthday evokes a celebration of the beginning. How was Xiaomi? It’s registered and these are the photos documenting it.

opening photos

First day at the office. The ‘xiaomi’ logo in a characteristic solid orange color hangs below the company banner “Beijing Xiaomi Technology Co., Ltd”. A newly opened office in ZhongguancunLocated in the northwest of Beijing city, it is a city considered to be the Silicon Valley of China.

Excited and even a little overwhelmed, twelve would go to take their places. But first the presentation dinner:

Almost every MiFan is aware of this anecdote: On opening day, instead of offering a bountiful or fancy meal in a creamy restaurant in the city, the Xiaomi team brought their own electric cooker and 14 cups millet mashedA typical Southern breakfast is a nutrient-rich plan but nothing glamorous.

And maybe that’s the philosophy and heart of the brand: Before you dress in velvet, you should fill the dress, measure it slowly with humility and constant work, and go. Few lunches are easier than a bowl of hot soup., but ultimately this breakfast is common in all regions of China, regardless of their financial standing and economic privileges. Village food.