The Apple AR augmented reality device will be introduced at January 2023, according to the latest report from Ming-Chi Kuo. Mark the date, as this Apple analyst has a well-deserved fame in the development of products developed by the Cupertino plant. He is not always right, not even in time, but he is considered a credible source.
We have been talking about these Apple ARs for almost five years. Whether as a design for goggles, helmets or headphones, their arrival on the market is only a matter of time. And we can’t say that Apple is not preparing to start with massive investments in talent and technology.
Years ago, he bought PrimeSense, a company that developed sensor technology for Microsoft Kinect, and later started AR startups such as Vrvana, Metaio and Flyby Media. In 2018, Akonia bought Holographics, another company specializing in augmented reality lenses, and in anticipation of what might come through the software, provided ARKit developers with one of the most exciting innovations in the launch of iOS 11 that year. Lastly, remember the indiscretion displaying realityOS in the repository
Apple AR, long awaited
Apple CEO Tim Cook has expressed his passion for augmented reality more than once and made sure the technology “It could be an idea as big as a smartphone”. He returned last week to show his interest, although he insisted that the capabilities of the technology were “at an early stage”. However, his statement to China Daily leaves no doubt: “We couldn’t be more excited about the opportunities we saw in this space, so stay tuned and see what we have to offer.”.
The Ming-Chi Kuo report goes in that direction. Apple ARs “They’re the most complex product Apple has ever designed.”. But once it hits the market, as has happened with almost everything Apple has launched on the iPhone, it is expected to be a turning point, and augmented / virtual reality technology (still a fiasco for expectations that was once promised) will receive a new impetus. . .
From what we know so far (information always unofficial), the development of this project is internally known as T288. I would offer a resolution 16 ths (8K in each eye) and the device would be completely wireless. It would work independently of iPhones and any other device and would have its own operating system “rOS” (real estate OS, which we mentioned above).


To do this, it would have a main processor with the same computing power as the M1 chip and a secondary processor that would handle all sensor-related calculations. The screens would be Sony micro OLEDs and would provide augmented and virtual reality experiences. Very interesting these Apple AR. Hopefully, the date of the analyst presentation will be confirmed. Metaverse is waiting and other giants like Meta are on the run.