YouTube has become one of the most popular digital platforms internationally, thanks to the variety of content it offers to different audiences around the world. Apart from establishing itself as a leading entertainment website, it also became source of work Thousands of influences, artists, singers or bands who have managed to elevate their careers thanks to the monetization that the company provides for their videos.

Such is the case of an American content creator, Bailey Saran, who, in search of his own style and income that would allow him to pay the utility bills, found it A peculiar way of telling the story of heinous crimes Which shocked not only the population of the United States, but also the international community in different times and contexts.

While the headlines can be disturbing, the 33-year-old influencer has discovered A perfect balance in its content by combining scary stories with a soothing practice for the audience’s eyes: make-up. This is how Bailey Sarian achieved success on YouTube with her channel and her section, which she named Murder, Mystery and Makeup. (“Murder, Mystery and Makeup”).

Bailey Sarian’s tenacity, originality and pure personality are captured through her YouTube channel, where she has accumulated more to date. 6 million followers And at least 800 million views on their videos.

The American YouTuber prepares work tools every week: brushes, foundation, compact powders, shadows, eye liners, eyelashes, lipstick and other makeup products; Prepare the camera, ring light and He starts a conversation with a hypothetical recipient who, by posting the edited video on a digital platform, becomes his millions of followers.

Although Bailey Sarian did not initially expect her content to have such an impact, the response from her audience has been so favorable that she now He has a team that supports him in the timely and accurate investigation of the stories he shares. via his YouTube channel.

This was reported in an interview with the BBC communication media Bailey Sarian said that he never imagined that his work would reach such popularity so that even the titan of the stream Netflix invited him to cooperate on a new project.

The Crime That Changed Bailey Sarian’s Video Format

Wanting to earn extra income through digital platforms, the YouTuber created his channel on the platform to share some of the knowledge he has gained in his career. Professional maquiladoraHowever, in 2018 Chris Watts’ offense completely changed the direction of the project.

In an interview with the BBC, Bailey Sarian said that five years after launching her YouTube channel, her content changed format when she learned about Chris Watts’ story. A man from Colorado, USA, who killed his pregnant wife and their two young daughtersA crime for which he was sentenced to life imprisonment.

The events shocked not only the American public, but also gave him international coverage, but Bailey was intrigued How was the man who pretended to be “An ideal family man“It is possible to commit such a brutal and brutal crime. So doing what she knew how to do and what worked for her, the YouTuber posted her first video in makeup telling the horror story of Chris Watts, the video’s success was instant and the rest is history.

It is worth noting that the pandemic was also favorable for him, as thousands of Internet users looked for content on digital platforms for entertainment. so it was 700 thousand subscribers, which until March 2020 youtuber Accumulated, it became 3.5 million by the end of the same year And already in 2022, this amount has doubled.

Sarian Bailey is working on a new TV series dark history whose premiere will be held on August 3 and said that he does not rule out the possibility of taking over his department Murder, mystery and makeup on streaming platforms.

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