O Instagram undergoing several changes in recent months, focusing on competition for space with tik tak. Because of this, several users of the platform complain about the news, now the head Instagram, Adam Mosseriposted a video explaining that the social network is gradually becoming less photos and more videos.

Publishing in your twitter Mosseri’s spokesperson says he believes “over time, more and more Instagram will turn into video.” In the video, he states that this does not mean that the platform will no longer be used for photos, but that changes are formed based on user behaviorwhich are currently consuming more and more video content.

The head of Instagram says the public is more interested in consuming videos than images and “we need to support this change.” As indicated edge, this is an explanation from the head of the social network Target published shortly after sisters Jenner and Kim Kardashian criticized the platform, saying it stopped being itself to compete with the market tik tak.

The post is also a response to a petition called “Make Instagram Instagram Again” where users are asking the social network to return to what it was. already has over 150,000 signaturesasks the platform to come back with a timeline, listen more to authors, and implement an algorithm that prioritizes photos.

As emphasized earlier in the text, these complaints are based on various changes that have been implemented on the platform in recent months. One of the main goals of the company with these changes is make reels more popularwith a new feed algorithm trying to direct users to this feature.

Cause Target wanting it is audience retention when users who watch more videos stay longer on the social network. Despite user complaints, the parent company Instagram I think I liked the result of the changes, I plan to present a tape similar to the one facebook.

Via: The Verge Source: Adam Mosseri

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