Many times the luxury sector tends to be resilient to crises, and that may have happened Manzanawhich recently reported in the last fiscal quarter a 2% increase in revenue compared to the same period of the previous year. Here’s how it works iPhone and services offset declines in areas such as Macs and iPads.
The numbers seem to have surprised Wall Street due to the context of the (permanent?) crisis we have been experiencing since the outbreak of the COVID-19 pandemic and more recently due to Russia’s invasion of Ukraine, which has led the world towards a context of high inflation, which is a severe blow to purchasing power people. Although a slowdown in growth was ultimately detected, the data was enough to send the company’s stock up 3%.
The iPhonewhich has been the brand’s flagship product for years, managed to escape the downward trend by improve the company’s revenue by 3% and total $40,670 million, when estimates hovered around $38.33 billion. The iPad generated a total of 7,220 million in sales versus an estimated 6,940 million, a decline of only 2% compared to the same period last year.
As for her part, the division fared much worse mac computerswho has just entered $7,380 million compared to an estimated $8,700, down 10% compared to revenues achieved in the same fiscal quarter a year ago. Are you unhappy with Apple Silicon, the exorbitant prices, or is it that the first thing people do when they feel ripped off is they don’t restore their PC?
In services, Apple shows a better face from an economic point of view in the last fiscal quarter, although not in all areas. The Electronic Payment Services (EPS) division generated total revenue of $1.20 per share versus estimates of $1.16, down 8% from the same period last year. However, the division services generated $19.6 billion compared to an estimated 19,700, which, compared to what was entered in the same period of the previous year, turns into 12% increase.
Overall, and adding other areas, Apple’s revenue totaled $83,000 million in the latest fiscal quarter, surpassing the estimated $82,810 million and representing a 2% year-over-year increase.
Apple posted a 36% increase in profit in the same quarter last year, so we’re facing a significant decline, compared to an 8% increase in the previous quarter that ended in March. In spite of everything, the fact that the corporation is managing to improve its earnings considering the current situation is a source of joy for the people behind it.
