Contrary to the general feeling, at least the one I have perceived since its launch, it seems that Twitter Blue, the paid version of Twitter that offers some advantages over regular accounts, it must work well. Recall that the service was announced in May of last year and that a month later it debuted, although it did so only in Australia, Canada and New Zealand, jumping to the United States a little later. Its price? $2.99.

In just over a year since then, it’s true that I haven’t seen a single tweet from an account with the Twitter Blue logo, and in over a year there hasn’t been any movement in terms of its international expansion. Yes, it’s true that at the end of last year priority access to social network tests was added to the initial features, but since then, except for some idea from Elon Musk, when he still wanted to buy Twitter, We haven’t heard from anyone.

And I say it must be working better than it seems because the social network just announced, in your Help Centerof substantial increase in Twitter Blue subscription prices:

I suppose when you see this price increase you will understand my reasoning for how wildly successful it must be. Blue Twitter, right? That alone would explain increases ranging from 56% in Australia and New Zealand to (better if you choose an adjective) the 86% that Canadians who choose to contract with the paid version will have to assume.

The good news for those who are already logged in is that They will not see their subscription prices increase at this time. Twitter recognizes their status as “early adopters” and therefore “You will continue to be charged the initial price of $2.99 ​​per month until you receive further notice from Twitter and/or payment providers at least 30 days before the new price takes effect.«. This price increase could happen next month, next year, or never.

As I said at the beginning, my perception of Twitter Blue is that its reception has been poor enough that what it contains does not justify the cost it has for many users. A) Yes, the price increase feels (again, from my point of view) like a shot in the footwhich I also understand may conflict with your international expansion plans.

Either Twitter is able to improve the Twitter Blue offering with new and more interesting features, or I highly doubt this will become a mass-accepted option. And I say this, I do not hesitate to hire services if they are interesting, I don’t even want to think what goes through the minds of people who are much more picky than me in this regard. But I do not know, I’m still too critical, would you pay for Twitter Blue services?