Instagram will stop the implementation of functions denied by users, allegedly requested by the social network It is very similar to TikTok, According to a report from the tech newsletter Platformer.

sisters kim and kylie kardashian, Digital celebrities were some of the most active users posting this week. The posts called for the company to “remake Instagram Instagram” and stop trying to look like TikTok.

Born on the expression platform petitions change.org, On Thursday night, it received more than 229,000 signatures supporting the initiative.

“Let’s get back to our Instagram roots and the purpose behind Instagram to share photos oh my god,” the petition read.

Instagram manager, Adam Mosseriresponded to the controversy with a video on Twitter earlier this week. There he said that the features are a work in progress and have been tested with a small number of users.

Instagram changes include playing short form video See in full screen and send suggestions from strangers like TikTok does.

Step back

“I’m glad for that we took a riskMosseri said in an interview with Platformer’s Casey Newton.

But we definitely need take a big step back and regroup,” he added.

“If we don’t fail from time to time, we don’t think smart enough or big enough,” he said.

Mosseri, change towards more video assets This would happen even if the service didn’t change anything as more users shared and searched for video clips.

“If you look at what people are posting on Instagram, you’ll see more and more transitions to video over time,” he explained.

Meta’s director Mark Zuckerberg He confirmed this position during an interview Wednesday, reinforcing that more and more people are watching videos online.

Meta and Google among companies facing increased competition from TikTok to people’s attentionand released their own versions of the shared short video formats.