Google announced on Thursday (11) that it is improving the search engine to display warnings when the results provided by a particular site are questionable. Currently, this is already happening in the search engine, where sources demonstrating more knowledge, authority and reliability appear at the top of the search.

Knowing that information is often shared indiscriminately, Google launched this new system specifically to prevent the spread of questionable information. It is for this reason that the company decided to expand this system when the presented results are considered doubtful.

“We are currently expanding content warnings for search queries when our system is not very confident about the overall quality of searchable results. This does not mean that useful information is not available or that a particular result is of poor quality,” the statement said. platform said.

This was not the end of the company’s efforts to prevent disinformation. This is because Google has indicated that it is investing in programs and partnerships to further educate the public. The Google News initiative has invested almost $75 million in media literacy projects, they said.

Refine your search

However, Google has said it wants to make this even more obvious to users. To do this, they added a new artificial intelligence model that has an idea of ​​what consensus is. Thus, it will detect when multiple internet sources agree on the same fact, indicating that this information is generally true.

“Our systems can compare callouts (the word or words highlighted above the selection in larger font) with other high-quality sources to see if there is a general consensus on that phrase. We found that this consensus-based method significantly improved the quality and usefulness of featured snippets,” Google said.

Artificial intelligence, recently introduced by the company, also helps developers understand when highlighted messages are not the most useful way to convey information to readers. That’s why Google announced a 40% reduction in snippet triggers.

Google improves search tool for certain quoted terms
The new system is designed to make life easier for users when searching for a specific section on the platform.

Source: Google

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