After months of fighting to cancel the $43,000 million Twitter purchase, which laid the groundwork for the lawsuit to begin on October 17, Elon Musk has decided to step back. The soap opera, which has become the sale of one of today’s most influential social networks, comes up with a new episode and comes with some interesting points to analyze.

In a future scenario where Elon Musk owns Twitter, the promises of “unlocking the enormous potential” of the social network are back on the table. And it was the businessman himself was not slow to confirm completion of the operation”will accelerate the creation of the all-in-one application X”. What does Musk mean by that? Your previous messages may help us understand this.

WeChat as a frame of reference for the new Twitter

Let’s decipher this latest Tweet from Elon Musk. We know that “X” is one of the entrepreneur’s favorite letters. He used it as a name for an online bank he co-founded in 1999, remembering to add Space Exploration Technologies Corp (SpaceX) to his short name, and even bought the domain “X.com” from PayPal. 2007. would be amazing simply advertise an app called “X” After purchasing Twitter.

Twitter acquisition accelerates creation of everything app X

— Elon Musk (@elonmusk) October 4, 2022

But what does such an application involve? A question-and-answer session between Elon Musk and Twitter staff in June sheds some light on this. In the meeting held in the virtual environment, the businessman, Buy Twitter’s potential with WeChat. “I think it would be important to try to involve as many countries as possible, the world as much as possible,” he said.

WeChat, taking the measures taken by the Chinese government to limit freedom of expression from the equation, is the clearest model of a “super-application” or “super-application”.. Model allowing it to reach over 1,200 million users (Twitter “only” has 396 million users) Since it was launched in 2011 and has been involved in many aspects of the daily lives of Chinese citizens.

Tencent, the company behind WeChat, has embarked on a long journey to add other features besides the social component of the app. The service that initially allowed you to chat and call in the best WhatsApp style, order a taxi or food today, pay water or gas bills, send money, make a medical appointment, play online and even file for divorce.

All of this is made possible by a schema of “micro apps” that run inside the app and Tencent’s fintech muscle. If we take this example to our own reality, there will be only one app that will integrate individual apps like Facebook, Twitter, Uber, Instagram and Bizum. “Basically, WeChat is used in China because it’s so useful for everyday life, and I think we can achieve that,” Musk added in the aforementioned meeting with Twitter staff.

As we can see, Elon Musk seems quite convinced to include Twitter in a super app, possibly called “X”, but we know very little about his ideas. The truth is right now, No app comparable to WeChat in the WestAlthough, Twitter will not be alone if it decides to take this path because other tech giants have started to take an interest in this concept.

In the next few years, we can see how apps start the race to concentrate on more services. WhatsApp, for example, already allows you to pay, send money and shop in some countries. Uber no longer wants to be just a “taxi” app and is considering a multimodal approach. And so others like Facebook, Instagram, and TikTok can jump on that bandwagon. The question is: Does Elon Musk want to lead this universe?

We’ll find out in time what all this is. The next step for now is to close the purchase. According to The Wall Street Journal, as of this writing, the parties have not announced a settlement, so the five-day trial, scheduled to begin October 17, is ongoing. If agreement is reached and the trial is discontinued, the operation may be closely monitored by the justice system.

Pictures | excitement | Canvas | Marten Bjork

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