The giant 136-inch LG Magnit 4K TV introduced the other day has finally got an official price. Considering the size and Micro LED panel, it can be predicted that the device will not be cheap.

But the price is still impressive: $300,000. And that’s in the US market and not taking into account taxes. The price by any standard is very high, because for such money you can buy any serial car or apartment in almost any city in the world.

For those who won’t give up on the price, there’s a $350,000 deal that includes this TV and the Bang & Olufsen BeoLab 90 speaker system that alone costs $115,000, so it’s pretty thrifty. As a reminder, the TV supports a frame rate of 120 Hz and has a peak brightness of 2000 cd/m.² and presents the LG Alpha a9 artificial intelligence technology responsible for reducing noise and improving image quality. Source