If reading this headline gave you goosebumps, that you know we fight on the same team. For several years now, Apple has had an increasingly clear strategy in the field of services, and today everything indicates that the growth trend in this business area will be maintained, at least in the short and medium term. No wonder we told you some time ago that in Cupertino they welcome something like a iPhone as a service.

But before we make the leap to “subscription” devices (which are gaining ground among individuals in the motor vehicle market), let’s go back to the digital services that many technology companies have opted for and which are currently They are already a part of everyday life for many people.. And in this field, Apple has been betting heavily on Apple Music, Apple TV+, Apple Arcade, Apple Fitness and iCloud+ for some time, to which Apple News+ is added in certain geographical areas, a set of services that users of the brand can rent separately, or with Apple One plans.

Since we’re talking about Apple services, it makes sense that the company has focused from the beginning on providing the best possible experience using them on iPhones, iPads, Mac Books, etc., that is, on all the brand’s devices. And it’s because for years it grew exclusively in the shadow of the Apple ecosystem. At the moment, however, it is convenient to create two groups: one made up of Apple Music and Apple TV + and the other in which we find Apple Arcade, Apple Fitness and iCloud +. The difference between the two is this the second group has exclusive features for Apple devices, but this is not the case with the first.

However, despite this, both services do not have applications to access from Windows. And while it may seem like a small detail, Anyone who has tried using Apple Music and Apple TV+ on Windows can tell you otherwise.either through its web interfaces (reasonably user-friendly, but a bit of a “eater” in terms of system resources), or above all through the unbearable iTunes (I will never understand that in the middle of the first decade of the century it worked so well in Windows and now sometimes resembles a toothache)

And the good news is that during the unveiling event of the new generation of Surface devices, Microsoft has announced that Apple Music and Apple TV will have native apps for Windowswhich will be released next year. In addition, and while waiting for these final versions, Microsoft also said that their preview versions can be downloaded from the Microsoft Store until the end of the year.