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After Spotify, Google Partners with a Stadium: Can Companies Own Football Teams in the Future?

  • October 12, 2022
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The world of technology is getting bigger by the day and with the effect of this growth, companies constantly entering new industries. Apple and Xiaomi, whose main business

The world of technology is getting bigger by the day and with the effect of this growth, companies constantly entering new industries.

Apple and Xiaomi, whose main business is smartphones and computers electric car announced that they are working on the music platform Spotify. Barcelona sponsors its home stadium, the Camp Nou. had announced. Today it emerged that Google is preparing to sign a similar partnership.

Google to collaborate in Tottenham’s new stadium

According to the news from Gizchina, Google is one of the legendary teams of the English Premiere League. Tottenham HotspurAims to be a partner in the name of the new stadium of . Totenham team, the name of the stadium, which was completed in 2019, could not be named for the past 3 years. The team’s former stadium White Hart Lane (or simply “The Lane”) by the end of 2019. permanent had been closed.

Tottenham chairman Daniel Levy said in a statement recently. that the stadium is open to cooperation offers for its name had stated. According to the information obtained by Gizchina, Google officials are working with Tottenham officials to purchase the full name of Tottenham’s stadium. was already at the table. According to the information disclosed and the allegedly leaked model design, the stadium’s full name is “Google Stadium” will be.

Will companies buy football teams in the future?

This image was created with Dall-E

In the past, football team owners were usually the managers of the cities they were named after or wealthy philanthropists, today the oil rich, oligarchs, multi-billionaires and the like. In recent years, however, tech giants have slowly turned their eyes to the auto industry. turned to football and other sports. These agreements, which initially started with name partnerships, will soon buy the teams and “use sports to sell their products more“could run.

On the other hand, questions were asked to officials of both sides about Google’s meeting with Tottenham left unanswered.

Source: Web Tekno

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