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iPhone 14 Plus production down 90%

A leak published this week revealed that Apple has cut production of the iPhone 14 Plus by 90%.. The measure is part of a strategy adopted by the Cupertino-based company after they realized that the pre-sale period was much lower than expected. The device was released at the beginning of last month, priced between R$8,500 and R$11,500.

Literally a week after the announcement of the new line of iPhones, information has already begun to circulate that Apple was disappointed in the sales of 14 Plus. However, the results do not seem to be encouraging even after a few weeks, as a result of which the company was forced to significantly reduce the production of the device.

Lower-than-expected sales lead to drastic cuts in iPhone 14 production

The information showed that Apple contacted at least one partner responsible for the production of the iPhone 14 Plus and asked to stop it immediately. In addition, other automakers have received contact from the North American giant asking them to cut up to 90% of the production of parts in the line.

This week, the China Times reported that Pegatron, one of the companies responsible for assembling the devices, even announced on October 12 that it had entered into a number of contracts to meet demand. However, he backed out of the decision shortly after on October 15 following a request to cut production of the iPhone 14 Plus.

Typically, Apple waits for the completion of a two-week sales cycle before making a decision about distributing and manufacturing devices. However, the results presented with the iPhone 14 Plus seem to have displeased the Cupertino giant so much that the company did not even wait for it to be completed before carrying out the necessary maintenance in the production of the device.

Reasons that did not please the public

The decision to release a device similar to the iPhone 14 Plus was made after an internal study conducted by Apple itself. This is because the results showed that consumers wanted larger products, but the device’s high price seemed to be a significant barrier to getting it into the public’s taste once and for all.

Plus, it only costs $200 less than the iPhone 14 Pro Max, which has the same display size but the new Dynamic Island chip and A16 Bionic. As such, it has come to be seen as a more expensive but better alternative than the Plus version of the new generation iPhone.


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Some rumors also indicated that the iPhone 14 Plus was suffering from production delays, being one of the latest models available on the market. Thus, the most anxious public that wants to upgrade the generation will not end up waiting for a variant that is not much different from the others – especially the top device.

Apple cuts iPhone 14 production due to lower-than-expected sales

Apple cuts iPhone 14 production due to lower-than-expected sales
Consumers are targeting the iPhone 14 Pro as the standard version is similar to the iPhone 13 in many ways.

Source: Information

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Source: Mundo Conectado

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