Perhaps most of you have heard of the popular “Ponle Freno” race organized by the Atresmedia group, whose aim is to “raise awareness about the inclusion of Road Safety in our country’s compulsory education system”. It will be held next Sunday, November 20, at 9:00 am at the Plaza Colón in Madrid.

well today Xiaomi Spain announced that it will become the official partner of this sports event an entity that doesn’t stop earning whole numbers as we saw in our Xataka Orange 2022 awards with various award winning devices.

Xiaomi’s electric scooters are key when it comes to facilitating sustainable mobility

In this case, Xiaomi Spain’s presence at this event will go far beyond simple sponsorship, as it will provide a total of ten Xiaomi Electric Scooters to the top three male and female drivers in each of its different categories, and even will provide a free parking space near the enclosure for all users who want to ride their own electric scooter.

Besides, of course, the brand will feature in different elements organized throughout the race, such as fences, start and finish belts, or a photo search with the official logo.added to the different information about their own electric scooter, which will be in each rider’s backpack.

With this, it is clear that the Asian firm It wants to consolidate its presence in a product category in which it has a market share of more than 65% in Spainand actions like these show us Xiaomi’s intention to continue to lead the 100% electric and sustainable mobility market that does not stop growing year after year.

More info | Xiaomi Community