Dignitas Player EMUHLEET Becomes HyperX’s Latest Brand Ambassador

HyperX, the gaming unit of HP, Inc., today announced an expanded sponsorship deal with esports big name Dignitas and gaming and entertainment organization New Meta Entertainment, Inc (NME), which includes Raidiant, the new gaming media platform for women. HyperX, which has been supporting Dignitas esports players and content creators as an official peripheral partner since 2013, will continue this role under the expanded agreement. HyperX will support corporate initiatives to develop female gamers and become the official edge partner of Raidiant, with a significant focus on desktop microphones supporting Raidiant’s creator initiatives.

Additionally, after the deal, Dignitas professional Emmalee Garrido, known as “EMUHLEET” will join the strong HyperX Hero team made up of global sports ambassadors and esports influencers. As the newest member of the HyperX family, EMUHLEET joins the HyperX Heroes community, it will participate in various marketing programs and events, as well as support for HyperX Heroes. As a member of the Raidiant community, she will partner with HyperX to inspire, educate, and empower female gamers to advocate for a stronger, women-inspired community.

One of the mainstays of HyperX and Dignitas events, the hit content series “HyperX Voice Comms” to be held in 2022 opens the curtain for fans to get their first experience of in-game communication from Dignitas teams during competitive matches. With pop culture and gamer humor shedding light on the personalities of Dignitas’ competitive teams and influential content creators, HyperX and Dignitas will continue with unique and engaging promotional videos to showcase HyperX’s featured product lines. Dignitas will showcase its existing capabilities to content creators in Argentina, Austria, Brazil, Germany, Jordan, the Netherlands, Sweden and the United Kingdom through HyperX-focused publications and initiatives.

Dignitas and HyperX demonstrate the connection between high-end peripherals and gaming performance and will continue to offer written guides on the Dignitas.gg website. Dating back to 2003, the Dignitas website is a long-followed publication by gamers to improve their games, getting hundreds of thousands of views per month. The featured articles will also become a hot spot for fans to see which HyperX products their favorite players and creators are using in competitive matches and broadcasts.

Founded as women on gaming and esports platforms by NME in late 2021, Raidiant will team up with HyperX and Dignitas in a Skateboarding Crossover event that brings all three brands together. As part of this event, it not only provides a tournament opportunity for women in the skateboarding and player communities in Los Angeles, but also a meeting point where this general public skateboards, spends time and shares their Instagram moments.

Jessany Van’t Hoff, Head of Global Gaming Partnerships at HyperX, said: “HyperX has partnered with Dignitas for over nine years and is excited to renew its sponsorship and add EMUHLEET to the HyperX family, as well as to women’s voices and events in the gaming community. is proud to partner with Hyperx is committed to supporting a strong, healthy environment for all gamers and continues to bring great products to the gaming community.”

“HyperX has been helping us set the standard for high-end performance with its products for years. As we evolve as an organization, HyperX continues to drive innovation.” “We are proud and honored to continue working with such a sustainable brand,” said John Spiher, Senior Vice President of Partnerships at New Meta Entertainment. We want to offer our opportunities and resources to women who interact with the Raidiant platform. Together we will focus on building a brighter future for esports.”

Emmalee “EMUHLEET” Garrido in her speech; “It is a real honor to be named a HyperX Hero alongside many of the most inspiring and talented personalities in gaming,” he added. “As a world champion of my nursing profession, I am truly passionate about combining my love of gaming with my life vocation to serve others. Through the HyperX Heroes initiative, I try to use this platform to inspire other players who want to compete and gain the confidence that they know they belong in this industry.” he said.

EMUHLEET, a HyperX brand ambassador, social media executive Bella Poarch, football player JuJu Smith-Schuster, basketball players Gordon Hayward and Ariel Powers, tennis player Daniil Medvedev, international football player Dele Alli, professional race car driver Sage Karam, skateboarder Minna Stess. He joins a roster of internationally recognized talent, including more than 25 global publishers and influencers in the HyperX family.

Source: (BHA) – Beyaz News Agency