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Netflix adds a new category center

  • April 21, 2022
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No one will lose the fact that Netflix has been facing a complicated situation, at least for a short time. And as we told you yesterday, in the

Netflix adds a new category center

No one will lose the fact that Netflix has been facing a complicated situation, at least for a short time. And as we told you yesterday, in the first quarter of 2022, the service lost at least 200,000 subscribers, a number that could multiply by ten in the second quarter. This data was quickly reflected in a significant drop in Netflix’s share price, a decline that is continuing at the moment, distancing the company from its good performance, which reached its all-time high last November.

Poor first quarter results and forecast, much more negative for the second quarterNetflix executives have not been taken aback (though probably many of its shareholders), so it is conceivable that they have been working on a plan to deal with this situation for quite some time, if not to reverse the trend, and at least to limit what exodus users.

We told you yesterday that they are now considering a cheaper advertising subscription plan, although they denied this option more than a month ago. It will not be in the short term, yes, well his arrival is scheduled for some time in 2023 or 2024. And I don’t know, but if this is the main way to reduce casualties, I feel that Netflix takes it too easily and that he may have to regret it in the end.

Netflix adds a new category center

In each case, Price reduction is only one element of the equation. Another, and very important, thing is that the user can find the content they are interested in, and Netflix has been experimenting with it for many years. The latest news in this regard, as we can read on her official blog, is the one Netflix is ​​about to add a new navigation system categorywhich takes some lines of content by type, but now provides them in a more dynamic interface, which at least at first glance seems like a good idea.

As you can see in the picture above, Netflix will now show in its TV interface a list of categories that group the contents of the platform in addition, temporary categories related to events taking place at the time, such as Earth Day or International Women’s Day, will be added. A system that seems much faster and more comfortable than the previous one. How long will it take to test this new organizational system?

Source: Muy Computer

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