The price of smartphones has grown considerably in the last two years and it’s gotten to the point where we’re paying practically double what we were a few years ago for some models. For example, imagine that the iPhone 6 Plus arrived in the Spanish market in 2014 with the basic price 799 eurosand that today the iPhone 14 Pro Max has a price €1,469.

Yes, I know that the two models have very different specs and that there is a nine-year difference between them, but that just makes the comparison I just made even more interesting. In just nine years, Apple has practically doubled the price of its flagship terminaland other big names in the sector like Samsung, OnePlus and Xiaomi have also significantly increased the price of their smartphones.

Let’s look at another example. The Galaxy S6 has arrived in the Spanish market with a price 699 eurosand the Galaxy S23 was recently introduced with an entry-level price 959 euros. The difference is 260 euros, an increase that is not as excessive as what we have seen in the high-end range of Apple, but it only confirms that the smartphone market that will find in bull phaseand that this does not appear likely to change in the short or medium term.

Why have smartphone prices gone up so much?

There are many factors that we need to take into account, but one of the most important is undoubtedly v willingness of users to spend more money on your smartphone. This is a reality that has been confirmed and is being used by giants like Apple.

It is not difficult to understand, the smartphone has become an “extension” of our body, in one of the great pillars of our society and today, and also in a status symbol. For all these reasons, most consumers are willing to spend more and more money on their smartphone.

To this we must add increase in production costsimpact inflation in the economy and a clear attempt by companies to improve their profit margins and offset the effects of declining sales by raising the price of their flagship products. You know, it’s the classic golden rule sell less for a higher price balance income.

In addition, we must not forget that the moves that Apple makes will eventually be adopted by other brands, and that if the apple company raises prices its big rivals will seize the opportunity to do the same. This is something that has also been adopted by brands that have always been characterized by prioritizing the price/performance ratio, such as Xiaomi, to give a well-known example.

The trend of today’s market is defined by this constant rise in prices, and unfortunately, there seems to be no turning back. Various information suggests that the price of iPhone 15 and iPhone 16 will be much higher than the current models and we already know that this will ultimately mark the way forward for other giants in the sector. Fortunately, it seems that we can still trust Chinese brands like POCO and Realme to continue to find cheap terminals with a good price-performance ratio.