purposeThe owner of Facebook on Sunday announced the subscription service, Dubbed The goal is confirmedwhich will allow users to verify their accounts with an official ID and receive a blue badge.

subscription package for Instagram and Facebook It also includes Additional protection against fraud And the price will be from the beginning $11.99 per month on the Internet or $14.99 per month on Apple’s iOS system, he wrote Mark ZuckerbergFounder of Facebook in a post published on the social network.

“This new feature aims to increase authenticity and security across all our services,” he wrote in a statement posted on his Facebook account.

Meta Verified will be implemented Australia and New Zealand this week and will gradually roll out to other countries.

Facebook and Instagram accounts that have already been verified will not be changed, the company said, adding that only users over 18 will be able to sign up. The service is not yet available for business.

raid of purpose Subscription services will follow Twitterwho said last month that Twitter blue will have a price 11 dollars per month.

Other social networking applications such as Snapchat and a messaging app TelegramPaid subscription services were launched last year as a new source of revenue.

Already in 2019, Facebook removed the slogan from the main page “It is priceless and it will always be so” which sought to encourage users to sign up.

Following his announcement, Zuckerberg also responded to a user comment that noted that “direct access to a customer service is a real value, much more than a blue checkmark.”

“I agree that’s a big part of the cost. “Also, once you verify your account with an official ID, we can find and remove any fake accounts more efficiently because we know which one is your real account,” said the founder of the social network.

Meta’s announcement comes at a time when the social media giant has been struggling Financial difficulties During the past year and in November announced that 11,000 workers were laid offThat’s 13% of its workforce, the largest workforce reduction in the company’s history.

Meta is also under pressure due to the fact that A A big bet in the metaverseThe world of virtual reality, which Zuckerberg believes will be the next online frontier.

Investors were punished last year purposeThe company’s share price has fallen by two-thirds over the past 12 months, but the stock has regained lost ground by 2023.

Zuckerberg is optimistic about the future of Meta.

Earlier this month, the company reported its first annual sales decline since going public in 2012, but the decline was less severe than expected.

The company also recently announced that it has reached the number of daily users on Facebook 2000 million.

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