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With a new IDC study, Google is trying to sell ChromeOS to companies

  • March 6, 2023
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Research shows that ChromeOS has many benefits, but it’s also Google that is funding the study. Since 2021, Google has faced the harsh reality that Chromebooks wouldn’t continue

With a new IDC study, Google is trying to sell ChromeOS to companies

Google Chrome

Research shows that ChromeOS has many benefits, but it’s also Google that is funding the study.

Since 2021, Google has faced the harsh reality that Chromebooks wouldn’t continue to grow exponentially. While the devices were very popular, especially in schools, during the corona pandemic, demand fell sharply from mid-2021. This trend will continue into 2022.

The search giant is still aiming for strong growth within schools in the Benelux and globally, but is increasingly focusing on the business market, where it still has plenty of market share to gain. In order to strengthen the strengths of ChromeOS, the research agency IDC was consulted. Google explains the results of the research in a blog post.

The key asset, according to IDC, is that the low-cost operating system is secure, efficient, and reliable. Systems running ChromeOS cost less and have a higher ROI, according to Google itself.

Not unimportant: The study was commissioned and financed by Google itself. It goes without saying that IDC will not present a bad result. If you take this into account and want to see the results, here are a few numbers to get a first impression.

Source: IT Daily

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