Tech companies haven’t had a very good process lately. global economic uncertainties The falling incomes are causing the tech world’s leading names to make mass layoffs. However, while all this is going on, there is one brand trying to fire even one person. that brand Apple.

CEO of Apple Tim is cookingmade a statement a few months ago that the method of mass layoffs would be the last option. had said. In other words, Apple would start cutting costs instead of mass layoffs. So how is the company going to do this? Experienced Apple analyst Mark Guermanexplained in the latest Power On bulletin why Apple didn’t make the layoffs and what steps it took in the process.

Apple earns too much money for mass layoffs

According to Mark Gurman’s statement, the decision of a brand like Apple is to be fired. to justify It is not easy. Because Gurman states that the company made $30 billion in the quarter, which is more than any other technology company. In addition, the company’s stock is up about 20 percent since the first day of 2023. Gurman said all this because of comments that would be made if Apple went out of business. uncomfortable says it is.

According to Gurman, senior executives who work within Apple they are very important. And yet a mass layoff is either because Apple employees made huge mistakes or because global economic indicators are worse than people expected. much worse would lead to interpretation. According to the analyst, Apple could not implement mass layoffs precisely because of this.

So what did Apple do to cut costs?

Mark Gurman explains what Apple is doing to avoid mass layoffs:

• Bonus payments postponed.
• for minor products like the HomePod new models postponed.
• Some split into teams budgets were cut.
• Recruitment in some units stopped.
• New purchases for vacant positions not finished.
• additional costs initiatives were avoided.
• non-full-time employees and subcontractor companies broke up.
• Travel budgets smothered. In some units, travel is now only carried out if it is vital.
• working in the office obliged is made.
• Apple sellers have increased their workload and employees they are afraid of being fired. It has also been shortened from normal days off due to COVID-19.

According to Mark Gurman, Apple wants to be different from its competitors by adopting these methods instead of mass layoffs. passed. However, speaking of the uncertainty of the future, Gurman said the decision of mass layoffs is always possible states that it is.