Geopolitical uncertainty and component supply constraints – a crisis that has led some manufacturers to buy washing machines and remove their chips – put the large Indian market in a bad spot as shipments fell (3% for Samsung, 1% for Apple, 20%). For Xiaomi, which turns into millionaire losses) which Xiaomi is the main victim.

The latest report from consulting firm Counterpoint shows a drastic 7% year-on-year decline in mobile phones sold. And a total of 328 million units were sold in the first fiscal quarter of 2022, up 12% from the quarter. An estimated 500 million.

Xiaomi suffers, but remains in first place

This fall, Xiaomi was the phone company to suffer the most: its global shipments fell 20% year-on-year to just 39 million terminals in the first quarter of 2022. about its presence and participation in the mobile market, reduces its presence by 12% on an annual basis. And after all, he owns 23% of the global share.

We have mentioned Xiaomi’s importance in India on other occasions before. In addition to being the leading brand in telephone and television for the second year in a row, partner key to the deployment of technology in more peripheral and decentralized regions. without Xiaomi, citizens are left without an accessible alternativeeconomical and reliable company.

On the other side of the graph, Realme became the only brand to see an annual increase in sales, moving from fifth to third.. Vivo is following closely and OPPO cuts its share from 11% to 9%. The company that best maintained this position was Samsung and became the brand that sold the most mobile phones. Meanwhile, the most successful 5G smartphone in the first quarter of 2022 was the OnePlus Nord CE 2.

As for Xiaomi, phones like the cheap Redmi 9A and Redmi 10S have been hit hardest by the chip shortage. fell to second place in other markets. We don’t know the company’s forecasts, but we will likely see better numbers once the incidence and impact of Covid is minimized and social and political tensions calm down.