A apple Recently acquired a startup Wave One, located in Mountain View, California, which developed artificial intelligence algorithms for video compression. Although Apple has not been open about its acquisitions, TechCrunch discovered the purchase via a LinkedIn post written by a former WaveOne employee.

The company was sold to Apple last week, according to Bob Stankosh, the startup’s former director of sales and business development. WaveOne was founded in 2016, and its main innovation was the video compression and decompression algorithm.up to date with the content“. Artificial intelligence can identify certain elements in a video, such as faces, and prioritize them to save bandwidth..

With this technology, Apple will be able to further enhance Apple TV+ video streaming. While the company offers some of the best bitrates in the industry, WaveOne technology can help improve video compression to save bandwidth costs or allow Apple streaming to deliver higher resolutions and frame rates.

Alphabet’s YouTube is already using the DeepMind adapter’s machine learning algorithm to do something similar. However, Apple will be able to implement these changes internally and we may see benefits in the coming months as the company continues to focus on expanding its content offerings from entertainment to sports.

Apple TV+ content

Apple TV+ is a streaming service that offers a wide range of original and exclusive content, including series, movies, and documentaries. Since its debut in November 2019, the service has been gaining popularity in the streaming scene, and its products have been acclaimed by critics and the public.

Among the highlights of the Apple TV+ catalog is Ted Lasso, a dramatic comedy about an American football coach who is hired to coach an English football team. The series won several awards, including the Golden Globe for Best Musical or Comedy Series.

Another outstanding production is the film Greyhound, starring Tom Hanks, based on a war novel. The film tells the story of a US Navy captain who leads the Allied fleet on a dangerous mission during World War II. Greyhound is one of the highlights of Apple TV+ with a compelling storyline and great acting.

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Source: TechCrunch

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