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The Chinese banned Avtotor from selling trucks under the JMC brand in Russia

  • August 31, 2023
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The Kaliningrad company has a problem: the holding company will urgently need a new brand name – the Chinese partners, fearing sanctions from the West, prohibited Avtotor from

The Kaliningrad company has a problem: the holding company will urgently need a new brand name – the Chinese partners, fearing sanctions from the West, prohibited Avtotor from selling JMC (Jiangling Motors Corporation) trucks under the original name. This summer, cars came on the conveyor belt.

According to the telegram channel No Limits, fearing to fall under indirect sanctions from the United States, the European Union and Japan for cooperation with the Russians, the Chinese side demanded to stop selling cars under the original JMC brand in our country . As a result, Avtotor was sent to dealers with a request to immediately remove all information about cars from websites and limit marketing activities.

The Russian company is said to be renaming the JMC brand in the coming months. In other words, cars are sold under a different name. Today, the range of JMC models produced at the plant in the Kaliningrad region includes the Vigus pickup and two cabover trucks of different tonnages – the Carryng and Conquer models.

Incidentally, on the official website of Avtotor, we did not find the JMC brand among other products. The demarche of the Chinese is alarming. What it is, a new trend or a single situation with a separate brand, is difficult to understand these days. Previously, the Chinese were not afraid of sanctions. But perhaps the cause of the commotion was Ford’s interests, which some reports say owns 32% of JMC.

Meanwhile, today the Kaliningrad plant began production of new models of the Chinese brand Kaiyi – X3 and X3 Pro crossovers. They will join the Kaiyi E5 sedan, whose assembly started earlier.

According to the telegram channel No Limits, fearing to fall under indirect sanctions from the United States, the European Union and Japan for cooperation with the Russians, the Chinese side demanded to stop selling cars under the original JMC brand in our country . As a result, Avtotor was sent to dealers with a request to immediately remove all information about cars from websites and limit marketing activities.

The Russian company is said to be renaming the JMC brand in the coming months. In other words, cars are sold under a different name. Today, the range of JMC models produced at the plant in the Kaliningrad region includes the Vigus pickup and two cabover trucks of different tonnages – the Carryng and Conquer models.

Incidentally, on the official website of Avtotor, we did not find the JMC brand among other products. The demarche of the Chinese is alarming. What it is, a new trend or a single situation with a separate brand, is difficult to understand these days. Previously, the Chinese were not afraid of sanctions. But perhaps what caused the uproar was Ford’s interests, which some reports say owns 32% of JMC.

Meanwhile, today the Kaliningrad plant began production of new models of the Chinese brand Kaiyi – X3 and X3 Pro crossovers. They will join the Kaiyi E5 sedan, whose assembly started earlier.

Source: Avto Vzglyad

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