Elon Musk started a discount war on Tesla cars to increase sales (how long will this continue?)
November 12, 2023
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US-based auto giant Tesla, Car sales continue at full speed. In our country best-selling electric car Tesla, which won the title, is a world leader in automobiles. discount
US-based auto giant Tesla, Car sales continue at full speed. In our country best-selling electric car Tesla, which won the title, is a world leader in automobiles. discount on discount continues to do this.
Especially in the electric car market, the company, which has a better turnover than its competitors, gives such a discount. to scare your rivals It is considered a strategy that he implements.
The company reduced car prices by as much as 25% compared to last year.
Model 3 From $48,000 to $44,380, Model S, which is considered a luxury model, is 96,380 of $130,000 fell to the dollar. Tesla’s desire to intimidate its competitors and stimulate the market is thought to be behind this pricing policy. However, analysts believe that this pricing policy is not entirely correct.
Mark Schirmer, communications director for Cox Automotive, said: “I can’t think of another point in automotive history where a brand that wouldn’t go bankrupt would cut prices by 20% a year.” he said. According to data, the vehicles were delivered by Tesla in the third quarter of the year decrease was seen.
The decline in the company’s sales caused profit margins to drop from 25.1% last year to 20% this year. up to 17.9% turned down.
The company’s cash problem is increasing.
Where the company shares its data for the third quarter of the year cash problem It seems to exist. Tesla’s cash flow, which was below Wall Street expectations on vehicle deliveries, revenue and cash flow, fell to $848 million this year, although it was $3.4 million last year.
If that’s the case, Elon Musk will be highly anticipated Cybertruck This move made experts think the company was on the wrong track. It is not yet known what the company will do to increase profit margin and turnover in the future.
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Donald Salinas is an experienced automobile journalist and writer for Div Bracket. He brings his readers the latest news and developments from the world of automobiles, offering a unique and knowledgeable perspective on the latest trends and innovations in the automotive industry.