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Hyundai and Kia may return to the Russian market under the Solaris brand

  • January 16, 2024
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At the Hyundai Motor Manufacturing Rus (HMMR) plant in St. Petersburg, 6 to 8 examples of Hyundai Solaris and Kia Rio are produced every day, and they all

At the Hyundai Motor Manufacturing Rus (HMMR) plant in St. Petersburg, 6 to 8 examples of Hyundai Solaris and Kia Rio are produced every day, and they all come off the assembly line with original Hyundai and Kia nameplates, although the Koreans that did not give permission for this. But it turned out that there is another name option for them.

As the Telegram channel Russian Automobile reports, citing own sources at the Hyundai plant, in 2012 the company Hyundai Motor Manufacturing Rus registered the Solaris brand in Russia. It was seriously considered a name for Korean cars assembled in St. Petersburg – and they even tried the corresponding emblems on it. Probably, this idea was then abandoned and left as a last resort, but now, as insiders say, perhaps the time has come.

And this is actually a good option. Indeed, in this case there is no need to change the designations on internal parts that contain a reference to Hyundai, since the rights to the brand remained with the Koreans, while at the same time Solaris is a well-known brand quite capable of becoming independent.

The restart of the Hyundai plant in St. Petersburg took place right after the New Year holidays. The company has vehicle kits to produce a few thousand cars, but with the receipt of additional parts, the factory can assemble up to 50,000 cars.

As the Telegram channel Russian Automobile reports, citing own sources at the Hyundai plant, in 2012 the company Hyundai Motor Manufacturing Rus registered the Solaris brand in Russia. It was seriously considered a name for Korean cars assembled in St. Petersburg – and they even tried the corresponding emblems on it. Probably, this idea was then abandoned and left as a last resort, but now, as insiders say, perhaps the time has come.

And this is actually a good option. Indeed, in this case there is no need to change the designations on internal parts that contain a reference to Hyundai, since the rights to the brand remained with the Koreans, while at the same time Solaris is a well-known brand quite capable of becoming independent.

The restart of the Hyundai plant in St. Petersburg took place right after the New Year holidays. The company has vehicle kits to produce a few thousand cars, but with the receipt of additional parts, the factory can assemble up to 50,000 cars.

Source: Avto Vzglyad

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