Stellantis, owner of fourteen brands from Peugeot to Opel, announced it will close brands that “are not making money”
July 27, 2024
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From Peugeot to Opel, from Fiat to Citroen Stellantis, which includes 14 different brandsdid not meet expectations in the first half of the year and made low profits.
From Peugeot to Opel, from Fiat to Citroen Stellantis, which includes 14 different brandsdid not meet expectations in the first half of the year and made low profits. So much so that the operating result fell by 40% year-on-year. There was a decrease in net sales of 14% and a decrease in net profit of 48%.
After such a bad period, an important statement came from the CEO of the company, Carlos Tavares. DIRECTOR, Some Stellantis brands may close soon he claimed.
Brands that don’t make money can be shut down
Tavares was very clear in his statement to Reuters: that they should not continue with companies that are not profitable He claimed: “If they don’t make money, we close them down. “We can’t afford to have brands that don’t make money.”
The statement showed that although Stellantis is the fourth largest car manufacturer in the world, it is very difficult to manage so many brands, especially in this period of increasing competition.
It is not yet clear which brands we will say goodbye to. There is no explanation about the details. However, it is possible to say that some are at higher risk. Experts, Maserati may be sold while guessing Lancia and DS can be completely switched off say. Dodge and Chrysler are also at risk.
Brands such as Opel, Peugeot, Fiat are not affected
Of course, these are all guesses. Nothing definite can be said about it yet. Very big brands like Opel, Peugeot, Citroen, Jeep and Fiat will not be affected We can say. Time will tell what will happen.
Donald Salinas is an experienced automobile journalist and writer for Div Bracket. He brings his readers the latest news and developments from the world of automobiles, offering a unique and knowledgeable perspective on the latest trends and innovations in the automotive industry.