Apparently, the head of the Ministry of Industry and Trade, Denis Manturov, was not kidding when he talked about the possibility of reviving the Pobeda and Volga brands. For starters, though, it would be nice to at least release the previously promised Moskvich.
Be that as it may, the governor of the Nizhny Novgorod region, Gleb Nikitin, even expressed his willingness to assist in the implementation of projects for the reincarnation of famous Soviet brands. According to him, the Russian car industry really has such plans.
Naturally, we are counting on the revival of brands such as Volga and Pobeda. We stand ready to provide the necessary assistance and support for this,” RIA Novosti quoted the official as saying.
About the imminent appearance on the market of not very forgotten old brands, such as Zhiguli and even Zaporozhets, specialized automotive experts also spoke. Auto market specialists are sure that it is better to create new products under well-known names, which will certainly stimulate the demand for them.
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