“What is the most luxurious car?“When we ask a question, many people”Rolls RoyceThat’s right! The British car manufacturer is one of the brands known for producing the most luxurious cars in the world. As a result, it can be thought that the company’s sales will be low compared to other brands. As a result, with a special Rolls-Royce, front side to millions of TL it costs.

However, if we look at the company’s statements, we can see that despite the economic depression and inflation that swept the world, Rolls-Royce a historic year We are witnesses to his passing. Because Rolls-Royce, which sold 6,021 units in 2022, It broke the sales record in its 118-year history. Never before has the company had such a high turnover in a year.

North America, China and the Middle East became Rolls-Royce’s main markets

CEO of Rolls Royce Torsten Muller-Otvos Rolls-Royce’s statements stated that 2022 will go down in history as a very important year for Rolls-Royce. In this context; Noting that they are starting to attract more attention in almost all of the more than 50 countries they serve, the CEO said: North America, China and the Middle East He stated that Rolls-Royce sales have increased in their country.

Cullinan, Rolls-Royce’s most preferred car, is on sale with prices starting at $325,000.

According to the official statement, the company’s best-selling model in the past year, Cullinan. Cullinan in the SUV class has prices starting at $325,000 and the price rises as customization increases. In a scenario where all customers buy Cullinan and pay the minimum, the company’s annual revenue is minimal $1.9 billion happens on levels. But as you can imagine, probably no one who owns these vehicles would rather drive an ’empty package’ Rolls-Royce. Therefore, we can say that Rolls-Royce’s revenue is well above $1.9 billion.

• Remark: Looking at the Rolls-Royce website, the starting prices are for the vehicles not presented We see. In our internet searches, Rolls-Royce was the cheapest new model we could find. 320 thousand dollars We see that level.

The customization options offered push vehicle prices towards the $500,000 band.

Rolls-Royce is a brand that does not mass-produce and offers maximum customization. So much so that everything from the color of the fabric in the vehicle to the door handle. you can customize. These adjustments average Rolls-Royce car prices. up to 500 thousand dollars Pull. If we do a simple math; We can say that Rolls-Royce earned an average of more than $ 3 billion in 2022 from 6,021 cars sold.

How can Rolls-Royce, which produces the most expensive cars in the world, achieve such high sales while discussions about global inflation and recession continue?

Of course, there is no clear answer to this question. But as you can imagine economic depression, recession or inflationIt affects us ordinary(!) people rather than those who can buy a Rolls-Royce. While many of us struggle to make ends meet, “someone” does too add to one’s wealth and continues to buy brand new Rolls-Royces.