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The Americans made the discovery of the century: a slow-growing economy is putting enormous pressure on the global car market. You would think no one knew about it.
According to foreign analysts from Cox Automotive, the car segment will simply survive in 2023, despite economic problems and geopolitical upheavals. Yes, you have to, but you don’t have to. After all, the lion’s share of car manufacturers were faced with a huge reduction in production, personnel and product lines. The reason for this is both the consequences of the infamous coronavirus and the semiconductor crisis, spiced up by a shortage of cars and a general increase in prices. Simply put, soon the inhabitants of the planet, if they drive their own cars, will only be expensive. Which, in fact, is not ruled out, even by Americans who believe in themselves.
However, according to them, several million more cars will be sold on the local market this year than a year earlier, which is at least 14,000,000 units of four-wheeled vehicles. That’s exactly how car manufacturers will be able to do this if, according to the forecasts of the above specialists, most consumers will have problems with the purchase due to the banal lack of affordable cars on the market. And all thanks to the artificial price increases, which rose by as much as 88% in 2022, as well as the “heavier” interest rates, supposedly to fight inflation. Somehow, even absurdly, transatlantic geniuses contradict themselves.
Even now, in the United States, the availability of cheap cars is at an indecently low level. At the very least, buyers are helped only by grants and loans. And even then, representatives of remarketing, digital and software services for customers and dealers are noticing a sharp increase in average monthly payments when buying a new car.
In addition, the retailers themselves are crooked, some of which have gone online, and not because digitization is cool, but just to optimize the costs of paying and maintaining employees, as well as cut back on other expenses. What can I say if a scattering of dealers has not returned to normal life even after the recession of the pandemic. But experts from the car market are sure that it is necessary to produce as many cars as they will buy. That is, little.
Although no – Americans think this way about everyone but themselves, because, as already mentioned, their auto industry hopes to “shoot” more in the coming year than in the previous one. And this despite the fact that the same General Motors is constantly rolling on the bandwagon of the state, which regularly dates the automaker, no less regularly “hugging the oak”. The company ruins another promising brand, or releases millions of machines that kill and injure people, or simply spends the funds allocated by the budget on beautiful pictures and promises. Well, the aspirations of the United States cannot be dispelled. Pride is everything, even if the image is nothing, not to mention the colossal financial and reputational costs.
OK, let’s move on. More precisely, in the opposite direction – the car industry gurus from the United States came to an astonishing conclusion: the lack of vehicles and the prices that have risen for the Tesla plowing through space, consumers will drive cars to victory. In other words, to protect and preserve what is. A Russian is no stranger to this, but whether the Americans will “get it out” is a big question. Moreover, foreigners see this only as a plus. More precisely, an increase in dealer profits due to the increased frequency and maintenance costs of cars that have seen their lives.
In our country, people repair their “carts” themselves, using a “wit”, a strong powerful word and a hammer with insulating tape. Russian dealers are already not very popular in terms of service, and now even more so. Apparently, in America they will cry at all, and not only technical centers, but also consumers themselves, accustomed to undergoing maintenance in a civilized manner, but not for an indecent amount of money. Especially when it comes to outright car junk. Moreover, it is unlikely that car owners will appreciate the measures taken by local authorities to compensate for the lost money from fictitious new car sales.
Returning to the interest rate on loans, it is worth noting that in the US today it ranges from 8 to 13%. Even in Russia it will be more profitable to take a car on credit, based on offers from some banks. Although our salaries are much lower than there.
But in the United States, they came up with a measure to increase the volume of car sales by selling cars to commercial customers and fleet users, including carriers and representatives of government agencies. Other than them, no one in the world has ever thought of such a thing. But it is unlikely that there are so many corporate customers in America that it will save the stagnant market, which, unlike other countries, is even ready to set records by the end of 2023. Well, dreaming doesn’t hurt. However, how to grind with your tongue …
According to foreign analysts from Cox Automotive, the car segment will simply survive in 2023, despite economic problems and geopolitical upheavals. Yes, you have to, but you don’t have to. After all, the lion’s share of car manufacturers were faced with a huge reduction in production, personnel and product lines. The reason for this is both the consequences of the infamous coronavirus and the semiconductor crisis, spiced up by a shortage of cars and a general increase in prices. Simply put, soon the inhabitants of the planet, if they drive their own cars, will only be expensive. Which, in fact, is not ruled out, even by Americans who believe in themselves.
However, in their opinion, a few million more cars will be sold on the local market this year than a year earlier, that is, at least 14,000,000 units of four-wheeled vehicles. That’s exactly how car manufacturers will be able to do this if, according to the forecasts of the above specialists, most consumers will have problems with the purchase due to the banal lack of affordable cars on the market. And all thanks to the artificial price increases, which rose by as much as 88% in 2022, as well as the “heavier” interest rates, supposedly to fight inflation. Somehow, even absurdly, transatlantic geniuses contradict themselves.
Even now, in the United States, the availability of cheap cars is at an indecently low level. At the very least, buyers are helped only by grants and loans. And even then, representatives of remarketing, digital and software services for customers and dealers are noticing a sharp increase in average monthly payments when buying a new car.
In addition, the retailers themselves are crooked, some of which have gone online, and not because digitization is cool, but just to optimize the costs of paying and maintaining employees, as well as cut back on other expenses. What can I say if a scattering of dealers has not returned to normal life even after the recession of the pandemic. But experts from the car market are sure that it is necessary to produce as many cars as they will buy. That is, little.
Although no – Americans think this way about everyone but themselves, because, as already mentioned, their auto industry hopes to “shoot” more in the coming year than in the previous one. And this despite the fact that the same General Motors is constantly rolling on the bandwagon of the state, which regularly dates the automaker, no less regularly “hugging the oak”. The company ruins another promising brand, or releases millions of machines that kill and injure people, or simply spends the funds allocated by the budget on beautiful pictures and promises. Well, the aspirations of the United States cannot be dispelled. Pride is everything, even if the image is nothing, not to mention the colossal financial and reputational costs.
OK, let’s move on. More precisely, in the opposite direction – the car industry gurus from the United States came to an astonishing conclusion: the lack of vehicles and the prices that have risen for the Tesla plowing through space, consumers will drive cars to victory. In other words, to protect and preserve what is. A Russian is no stranger to this, but whether the Americans will “get it out” is a big question. Moreover, foreigners see this only as a plus. More precisely, an increase in dealer profits due to the increased frequency and maintenance costs of cars that have seen their lives.
In our country, people repair their “carts” themselves, using a “wit”, a strong powerful word and a hammer with insulating tape. Russian dealers are already not very popular in terms of service, and now even more so. Apparently, in America they will cry at all, and not only technical centers, but also consumers themselves, accustomed to undergoing maintenance in a civilized manner, but not for an indecent amount of money. Especially when it comes to outright car junk. Moreover, it is unlikely that car owners will appreciate the measures taken by local authorities to compensate for the lost money from fictitious new car sales.
Returning to the interest rate on loans, it is worth noting that today in the US it ranges from 8 to 13%. Even in Russia it will be more profitable to take a car on credit, based on offers from some banks. Although our salaries are much lower than there.
But in the United States, they came up with a measure to increase the volume of car sales by selling cars to commercial customers and fleet users, including carriers and representatives of government agencies. Other than them, no one in the world has ever thought of such a thing. But it is unlikely that there are so many corporate customers in America that it will save the stagnant market, which, unlike other countries, is even ready to set records by the end of 2023. Well, dreaming doesn’t hurt. However, as grinding with your tongue …
Source: Avto Vzglyad
Donald Salinas is an experienced automobile journalist and writer for Div Bracket. He brings his readers the latest news and developments from the world of automobiles, offering a unique and knowledgeable perspective on the latest trends and innovations in the automotive industry.
