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Russian dealers began to resell “gray” cars to each other

  • February 21, 2023
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More and more car dealers are joining parallel imports, which are rapidly gaining momentum in our country. Moreover, as it turned out, they bring cars from abroad not

More and more car dealers are joining parallel imports, which are rapidly gaining momentum in our country. Moreover, as it turned out, they bring cars from abroad not only to buyers who are ready to take goods that a priori do not have a guarantee, but also to other car dealers who for some reason do not do this.

Russian car dealers, faced with serious problems when foreign brands began to refuse to work in Russia due to a special military operation, quickly found a way out of the situation. Even multiple outlets: China, Japan, South Korea, India, United Arab Emirates, Europe, United States of America. We bring what you want – just pay money.

Naturally, the unspoken rules of this new game were immediately formed. For example, to import only expensive cars, since “no one is interested in a margin of less than a million rubles,” which was recklessly stated in an interview by a representative of the company Rolf. Or monitor the situation so that there is no oversupply, because it is also unprofitable for dealers (the words of the top manager of Klyuchavto).

But what is profitable for them is transporting cars for each other, our colleagues from Vedomosti discovered. Of course, representatives of companies actively using this scheme deny that resale by dealers somehow affects sales prices, but it’s hard to believe. Who, if not the final customer, reimburses the costs of both partners?

So, the already expensive “gray” cars will obviously increase in price even more. And add here the lack of a full-fledged warranty and adaptation to the harsh Russian conditions – the purchase of a “parallel” car completely loses its attractiveness. You will involuntarily think about acquiring a “Chinese”. Moreover, there are more and more of them – different classes and price segments.

Russian car dealers, faced with serious problems when foreign brands began to refuse to work in Russia due to a special military operation, quickly found a way out of the situation. Even multiple outlets: China, Japan, South Korea, India, United Arab Emirates, Europe, United States of America. We bring what you want – just pay money.

Naturally, the unspoken rules of this new game were immediately formed. For example, to import only expensive cars, since “no one is interested in a margin of less than a million rubles,” which was recklessly stated in an interview by a representative of the company Rolf. Or monitor the situation so that there is no oversupply, because it is also unprofitable for dealers (the words of the top manager of Klyuchavto).

But what is profitable for them is transporting cars for each other, our colleagues from Vedomosti discovered. Of course, representatives of companies actively using this scheme deny that resale by dealers somehow affects sales prices, but it’s hard to believe. Who, if not the final customer, reimburses the costs of both partners?

So, the already expensive “gray” cars will obviously increase in price even more. And add here the lack of a full-fledged warranty and adaptation to the harsh Russian conditions – the purchase of a “parallel” car completely loses its attractiveness. You will involuntarily think about acquiring a “Chinese”. Moreover, there are more and more of them – different classes and price segments.

Source: Avto Vzglyad

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