Volkswagen, Audi and Porsche will have their own app store
March 1, 2023
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The Volkswagen Group, which is responsible for brands such as Porsche, Volkswagen, Audi, Bugatti and Lamborghini, has announced that its vehicles will have their own app store. The
The Volkswagen Group, which is responsible for brands such as Porsche, Volkswagen, Audi, Bugatti and Lamborghini, has announced that its vehicles will have their own app store. The conglomerate aims to create a single software platform for users. Apps like TikTok, Spotify and Yelp are some of the already confirmed apps. onto the vehicle platform.
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The Volkswagen Group is one of the largest car manufacturers in the world, and according to the conglomerate, the platform will offer drivers access to third-party apps optimized for in-car use. The app store will be present on the infotainment display present in the cars, which will be launched for the first time in some Audi models that will hit the market in 2023. According to Volkswagen, brands such as Porsche, Lamborghini and Bentley will also get a store soon.
Volkswagen isn’t the first company to announce integrated apps for cars, but it looks like the company will bet big on the platform. In addition to TikTok, Spotify and Yelp, the software will include applications from different categories, such as podcasts, video conferencing, weather, parking, games, news and electric vehicle charging.
The store comes to Audi vehicles in the US, Canada, Mexico and Europe
Volkswagen Group has confirmed that the app store will be launched in cars such as A4,A5,Q5,A6,A7,A8,Q8 E-tron and E-tron GT. Starting mid-year, App Store vehicles will be available in the US, Canada, Mexico, and Europe.
The system was developed in partnership with Harman, a car supplier that is a subsidiary of Samsung. “This is a new level of digital experience that we want to showcase,” said Dirk Hilgenberg, CEO of Cariad, VW Group’s own software division. According to him, the goal is to create an immersive and convenient experience for users. According to Hilgenberg, the app store is very important to Volkswagen’s plans. “If you’re talking about 40 million connected cars by 2030, it’s appropriate for developers to say, hey, why not? [incluir] is my app also in this ecosystem?”
Apps like TikTok have been adapted for safe use in vehicles, and Volkswagen cars won’t have a selfie camera to record video inside the car. “For now, the TikTok app can only be used to consume content,” a spokesperson for the Volkswagen Group said. It looks like the car maker will invest heavily in its app store and should follow the same path as other manufacturers like Tesla.
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Donald Salinas is an experienced automobile journalist and writer for Div Bracket. He brings his readers the latest news and developments from the world of automobiles, offering a unique and knowledgeable perspective on the latest trends and innovations in the automotive industry.