It is now home to influencers, brands, vloggers, small or large companies, our friends, everyone… Of course, last year the most used social media around the world. InstagramWe’re talking about. So, who is the founder of Instagram, which some of us spend hours on every day, the stories some of us bring out pile up and stay like ants on the screen, and that has become the center of some of us online shopping habits, and what is his story? Let’s take a look at the life and adventure of Instagram founder Kevin Systrom.

Who is this Kevin Systrom?

Kevin Systrom He was born on December 30, 1983 in Massachusetts, USA. His father was a human resources manager and his mother worked in the technology industry. Like many children born during that time, Kevin Systrom to video games He was very curious. He even managed to improve several levels of the game while playing Doom 2. Thanks to his interest in playing in his youth, he was in his youth. computer programmingHe became curious and progressed in this direction in his educational life. Because he is a smart student technology He won a scholarship that helped him advance in his field.

So why Instagram?

I wonder why Kevin Systrom created Instagram? I mean, why did he create a social media about images and not a social media about posting or sharing anything else? The reason is Systrom’s love of photography. During his student days he became curious. photography He has created a site where he can share the photos his friends have taken for work. He even went to Florence for a semester in the third grade to study photography. During his time in Florence, Kevin Systrom started to get the aesthetic that defined Instagram. Thanks to one of his professors at the university holga He met the cheap camera called So he started taking pictures in a vintage mood.

Kevin Systrom, who completed his bachelor’s degree in management science and engineering and whose interest in photography deepened during that time, before graduating from university. odeo He was an intern at a podcast company called He was the founder of Twitter at the time. Jack Dorsey He also worked at Odeo. The two became good friends here. Kevin Systrom while still in college in 2004 Mark Zuckerberg He offered to join Facebook. Systrom, however, turned down the offer. In a 2011 interview, Kevin Systrom said, “Looking back now, I regret turning down Facebook. I’d love to be a part of Facebook’s evolution over the years.” he said.

Kevin Systrom, who was offered a job by Google after graduation, is in his first two years with the company. your Gmail and from Google Calendar Interested in marketing. He then moved to Google’s mergers and acquisitions division. After three years at Google, Kevin Systrom left Google to join travel advice startup Nextstop.

Instagram as we know it is slowly emerging

While he was working at Nextstop, the foundations of a new social media idea that would take the internet by storm began to take shape in his mind. Initially with one of his colleagues Mike Krieger’burbnThey have released an app called ‘. Burbn is location based social network and share photos was the request. While implementation is still in its infancy, the venture capitalist Steve Andersondecided to invest $250,000 in Burbn. Again at that moment Marc Andreessen and Ben Horowitz also invested $250,000 in the venture.

After a while, Kevin Systrom added Mike Krieger, who is also a Stanford graduate, to the Burbn project. Mike Krieger was working on his own app Meebo at the time.

They decided to go for a change

By eliminating most of the features in Burbn and focusing only on the photo-sharing part, the duo started the path of establishing Instagram as we know it today. The “hah that’s it” point came one day when Kevin Systrom was at the seaside with his then-girlfriend, now wife, Nicole. Systrom talked about that moment in an interview he gave in recent years. explains:

“We walked on the beach. “We need something to differentiate our practice,” she told Nicole. When I said that, Nicole said, “Personally, I don’t want to take pictures because I can’t get them right. The photos your friend Greg took aren’t as nice as the ones I took.” Greg was also called Burbn’s at the time. I told Nicole that Greg’s photos look good because of the filters he uses. Nicole said, ” Then I think you stand out through the filters.” said.”

So Systrom started working on filters. The first filter that pops up is still used on Instagram. X-Pro II wash the filter. Systrom and Krieger officially rebranded the app as “Instagram” in October 2010. Instagram, “immediately” and “telegram” (telegram) A name formed by combining words. When Instagram was first published, more than 25,000 people tried to download it within 24 hours, and Instagram’s servers crashed. After a month, the number of Instagram users rose to 1 million. Seven months later it had reached 7 million. As you know, Instagram belongs to Facebook these days. This happened in April 2012, when Mark Zuckerberg bought Instagram for $1 billion.

Systrom’s money is transferring these days worth $1.8 billion† Unsurprisingly, he spends his time cycling, golfing and traveling. It’s also about fashion. He has worked with well-known designers. Even the annual charity gala benefiting the Metropolitan Museum of Art’s Costume Institute. with Gala‘ or visited several times. One of the interesting tasks that Kevin Systrom takes on is helping his friends set up Instagram accounts. For example, in 2016 he traveled to the Vatican and provided one-on-one assistance to Pope Francis’ Instagram account. In 2018, Systrom and Krieger announced their retirement as CEO and CTO of Instagram. The duo, who have been generally silent afterwards, following the outbreak of COVID-19. rt.live got together with a new project they mentioned. Rt.live is a tracking app that instantly predicts the spread of the virus in every US state.

Could soon rival Zuckerberg

in September 2020 TikTok As the frenzy continued, The New York Times claimed Systrom was in talks to take over management. It is not yet known whether Kevin Systrom will get his hands on TikTok, but if something like that happens, Systrom will again enter a direct race with Zuckerberg.