Girard, who works for just $75 a week, is known for his smart work and provision He realized there was nothing he couldn’t achieve. In the car company where he ended up By selling 13,001 vehicles Record-breaking Girard actually had a very simple tactic. His relationship with his clients, with the help of the assistants he hired, propelled him to the top.
The bond he built “The person who has sold the most vehicles in the world” contributed significantly to this. He published many books and best speakers in the world The tragic life story of Joe Girard continued with great success.
Girard: “Sparks cause fire.”

Joe was born in one of the ghettos in Detroit, Michigan. first fight and spark It started with his father. His father, Antonino Girardi, a very poor man, had come to America from Sicily and had achieved nothing in the country. The pain of this failure came from Joe. The father, applying both physical and emotional pressure, constantly scolded his son, saying that he could not do valuable work.
Joe, who had the first spark to prove his father wrong, found the second spark in his mother. His mother believed he would be successful, unlike his father. always believed. This made Joe even more ambitious He wanted to show that his mother’s love and intuition were not in vain.
Joe entered the business world at a young age and went on to work in many places.

Joe hangs out in bars after school where he thinks people are more generous and relaxed. shoe polish made. Working in bars at age 9 taught Joe another lesson. So is the fear of alcohol. Joe, seeing what could happen after alcohol in bars, never forgot what he saw.
Joe got his second job at age 11 at the Detroit Free Press. distributor of newspapers It started like. Journalists got bonuses at the job he took before school. Every new customer was a case of Pepsi Cola. Soon Joe had their old barn full of crates of coke in no time.
His third task was to turn what he had into a chance. Give your inventory to nearby children started selling. The happiest part of this job for Joe was giving the money he earned to his mother.
Working in many places, from railways to billiard halls, laid the foundations for his great success.

Thanks to the Free Press, Joe He got his first bicycle. He worked by knocking on the door every waking moment to win the bike in the competition that was organized for more readers. At this stage, Joe noticed something. Others could have beaten Joe in the competition, too, but… No one was very willing to work.
Throughout his adolescence, Joe continued to work hard. His father’s toughness and his constant kicking her out of the house made her life more difficult. He slept in railroad yards, stayed in cheap houses, became a product loader after school, worked as a butler in a hotel, and got a job in a billiard room for extra income.
Joe’s teaching life is over, but his working life hasn’t slowed down.

Joe died as a result of an argument with the school principal when he was in 11th grade. expelled from school. Joe, who completed his education at the age of 16, went to work as a mechanic in a stove factory. Weekly 75 dollars Winning was a great joy for him.
Joe continues to sell fruits and vegetables from the back of his truck. sales ability It was actually at this point that he started to realize it. However, realizing that this would not be possible with fruits and vegetables, he started working at the age of 18, even though he did not want to. joined the army. He was discharged from the military after falling off the back of a military vehicle and injuring his back.
Joe, who tried many jobs after the army, contractor met a man. Not only did he tell Joe everything he knew, he became his proxy. Contractor, after a while management of the company He left it to Joe, but things didn’t go the way Joe wanted. A wrong decision doesn’t just make Joe lose his job. He owed $60,000.
He met the job that was the turning point in his life.

That didn’t stop Joe from going through days when his life took a turn for the worse and there was nothing to eat at home. One day Chevy He applied to his dealer and literally begged to be hired for the job. Although the sales manager would not hire Joe because of his inexperience, he accepted. Joe sold his first car the day he started working, and in his second month 18 cars sold.
Some people complained about Joe and his aggressive attitude got him fired too. But now Joe, in car sales He knew how good he was and he would prove it to anyone, especially his father.
After a while, Joe found a job at another Chevrolet dealership. Meanwhile, he also changed his last name. He took the surname Girardi, indicating that he was Sicilian. giraffe changed it to . Joe got his life back on track and sold more than most dealers for twelve years. only sold cars. This earned him a new record. Because no salesperson has been on the job for more than a year “best selling employee” He couldn’t win the title.
The behind-the-scenes reason for its success lies in the client’s pre-evaluation.

In your third year as a salesperson, a company is available for tasks such as showing cars, paperwork, and phone calls. help accepted. This way he was less tired and he sold more cars. Months later he hired someone else and now started working by appointment.
The appointment system had a great advantage for him. In fact, this is how he broke the record. The person you meet before the appointment to researchhad all the information he needed to know about the customer. This way, until his retirement, Joe 13,001 vehicles By selling it, it broke a record that is still unbroken.
Home, Boat, RVs, Insurance, Cars, etc. Selling more products at once from retail vendors including Joe Girard “The largest retailer in the world” did and Guinness World Record Book entry.
While he published books that can inspire anyone who sells, he also won many awards.

Joe, a bestseller among personal development books published 5 books. In addition to books, he transferred all his knowledge through educational CDs and DVDs. He explained his tips for achieving success not only in his professional life, but in life in general, at the conferences he attended.
Performing for large groups “One of the greatest speakers in the world” Joe, one of them, from the American Academy of Achievement Gold Record Award in 2001 when purchased In the Automotive Hall of Fame entry.
Joe Girard passed away on February 28, 2019. What can we say, I hope this success story and the books he left behind will inspire everyone.
Source: Joe Girard
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