9621 Agnes Crossing, Lake Suzanneview, New Mexico Island 84604-9295.
The six major gatekeepers of the Digital Markets Act must comply with the imposed requirements by March 6th at the latest. Google already gives users in the EU
The six major gatekeepers of the Digital Markets Act must comply with the imposed requirements by March 6th at the latest. Google already gives users in the EU the choice to protect their personal data, doesn’t it?
A few months ago, the European Commission selected six gatekeepers for the Digital Markets Act, a new EU directive aimed at limiting the power of the biggest tech giants. Apple has tried to circumvent the requirements, and Google is now coming up with a “more or less” new change to give users the choice of whether or not they want to share their personal data with all Google services. Unfortunately, this has consequences for the use of these services.
The European Digital Markets Act was introduced in May last year with the aim of limiting the power of the biggest tech giants so that their market dominance can no longer be abused. These giants, known as gatekeepers, will have to meet strict EU requirements from March 6, 2024. Although not every company simply accepted the requirements, Apple recently argued for exceptions to these rules.
Google also appears to be taking measures to meet the strict requirements of EU regulations. The company recently announced that EU users can now choose which Google services are allowed to exchange personal data. So far, all Google services are linked together, so that the information that YouTube has about you also ends up in Google Search or Chrome, for example. To avoid this, EU users could now decide for themselves whether they want this or not. Seems fair, right?
But there is a catch. Although Google now offers its users freedom of choice when it comes to personal data, nothing is as it seems. According to Google, certain features of unconnected services may not work or may only work partially. The company also says some personal information will continue to be used for “certain purposes.” Google points out legal obligations. It remains to be seen whether this is really about freedom of choice and whether the requirements for the DMA are met.
From March 6th, Google’s various services will be automatically disconnected. If you don’t want this, you have to allow the connection again yourself.
Source: IT Daily
As an experienced journalist and author, Mary has been reporting on the latest news and trends for over 5 years. With a passion for uncovering the stories behind the headlines, Mary has earned a reputation as a trusted voice in the world of journalism. Her writing style is insightful, engaging and thought-provoking, as she takes a deep dive into the most pressing issues of our time.
