Apple developing an ultra-thin version of the smartphone iPhone 17It is planned to be released in 2025. This was reported by Reuters citing reliable sources. It is assumed that the gadget will be equipped with the A19 processor and will cost buyers more than the iPhone 17 Pro Max.

Insiders confirm that an ultra-compact smartphone, codenamed D23, has been developed in Cupertino so far. ultra thin iPhone will feature a powerful A19 processor as well as a host of other innovative technologies Apple. In this regard, the company continues to test various prototypes, determining the optimal design of the gadget.

The novelty is expected to be positioned as a premium device and surpass the iPhone Pro Max in terms of cost, which is a completely logical step, since the thin body is already a unique option that can interest even experienced users. According to available information, the device is expected to go on sale at the same time as the iPhone 17 model, that is, in September 2025.

The appearance of the ultra-compact model of the iPhone is partly determined by increasing competition in the smartphone market. According to international analytics company IDC, in the first quarter of 2024, Samsung was the industry leader with a share of 20.8%, while Apple’s share was only 17.3%. Apple’s position in China is also declining due to pressure from technology giants Honor and Huawei.

In order to stimulate the audience’s interest in the iPhone series, Apple is also preparing a more affordable offer in addition to the ultra-thin model. In the spring of 2025, the next version of the cheap iPhone SE should premiere. However, the manufacturer decided to abandon the release of the iPhone Plus model.