According to the information provided strategic analytics, sales in the sector high–smart speakers fell in price by 4.5% in First quarter this year. Despite being led AmazonWith 28.2% of the market and with 1.5% growth compared to the same period 2021a Apple demonstrated expansion 29.9%be the one occupies 12.7% of the market. O Google remains in second place 17.2% of the segment as well as growth 6.6%. Check the table below:

(loans: Strategic Analytics /tudocellular.com)

some experts argue that the recent rise in interest in products Apple was the result of instability faced by some Chinese brands in their country of origin. In this line of reasoning, when the situation in China improvement, the tech giant is estimated to lose some ranking positions, at least in the area of ​​annual growth. The market thinks that The Chinese will recover in 2023because at the moment they are suffering from the pandemic and all the problems caused for the whole region.

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In any case, within the already explained mentality, in parallel with the described events, Amazon this is Google, next year will have to worry about convincing their customers to upgrade their devices. Research results indicate that the segment is close to the limit of its growth, and the only way to stay profitable will be with a new product line that captivates people with innovation and unparalleled possibilities.

The company was recently taken over by Jeff Bezos invests in alternatives to improve usability Alexa to other devices found in homes in an attempt to expand the reach of the virtual assistant, rather than limit it to existing equipment. Perhaps this is a corporate approach to try and get around natural barriers in certain markets, such as those noted above.

What is your opinion on this topic? Do you already own or want to purchase smart speakers? Prefer other alternatives? Share your point of view on this!

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Source: PhoneArena