Bridgestone offers you the best advice and tyres to make your journey safe, comfortable and full of unforgettable experiences.

A family trip is a great opportunity to create unforgettable memories together.

Tyres in good condition not only improve safety, but also optimise fuel consumption.

Long road trips are a great way to create unforgettable memories, but it’s important to be well prepared to ensure safety and enjoyment. This mid-year, Bridgestone, drawing on its expertise in providing safe and sustainable mobility solutions, wants to help you plan the perfect trip to ensure you reach your destination safely.

1. Plan your route: Choose a destination that suits the tastes of the whole family. Whether it’s an off-road route where Firestone Destination XT and bring out the adventurous child we all have inside, or feel the adrenaline on wet terrain to experience excellent traction and cornering control Firehawk AS V2 – inspired by the FIRESTONE INDYCAR Series rain tires –. Regardless of your chosen destination, it is always a good idea to make scheduled stops to rest, eat, and stretch your legs. Scheduling regular breaks is essential to staying alert and comfortable during your ride. It is also important to research the weather, road conditions, and attractions that cannot be missed.

2. Check the car: Make sure your car is in optimal condition for the trip. Change the oil, check the fluid levels, check the lights and brakes, and don’t forget to bring a spare tire – if you don’t have one. Potenza S001You won’t need a spare tire because they use Run Flat technology, which allows you to continue driving in the event of a puncture for up to 80 kilometers at a maximum speed of 80 km/h, providing greater safety and peace of mind when traveling on the road.

3. Check the condition of the tires.: Before you set off on a long trip, it is essential to check the condition of your tires. Make sure they are properly inflated and free of uneven wear or damage. Tires in good condition not only improve safety, but also optimize fuel economy.

4. Entertainment and comfort: Be sure to bring along appropriate entertainment such as music, audio books, or games to keep everyone busy and in a good mood. Bring pillows, blankets, and snacks to make your trip more comfortable.

5. Take an emergency kit with you.: Carry an emergency kit that includes basic tools, a first aid kit, water, non-perishable food, and a flashlight. Being prepared for any eventuality will give you peace of mind while traveling.

6. Drive safely and responsibly.: If you have the soul of a racer, you can test the agility and grip. Potenza Sport on the road, but yes, respect the speed limit and the rules of the road. Likewise, avoid distractions such as using a mobile phone while driving, or if you feel tired, find a safe place to rest. The safety of all passengers depends on your attention while driving.

“We know that every kilometer counts when traveling, so at Bridgestone we want every journey to be safe and enjoyable because we know that it’s not just the destination that really matters, but the time spent on the road,” said Joel Vargas, senior manager, consumer segment marketing, Bridgestone Latin America North.

Hand in hand with these tips, the brand aims to highlight its commitment to Emotion, one of the eight values ​​of Bridgestone E8 Commitment, through which the brand affirms that it aims to inspire enthusiasm and spread joy in the world of mobility. These eight values, which begin with the letter “E” in English: Energy, Ecology, Efficiency, Expansion, Economy, Emotion, Lightness, Empowerment, serve as a guide for the company in its interactions with employees, society, partners and customers to build a sustainable society.

To learn more about Bridgestone tires, which are available from the company’s distributors in Colombia, visit: https://www.bridgestone.com.co/llantera/