O Instagram finally launched a subscription to influencers in social network. First introduced at the beginning of the year when it was released to 10 content creators in the US, the subscription will provide exclusive benefits and content to subscribers (just like on YouTube) and will be a new way to attract influencers for Instagram — because they will have a new source of income on the platform. The launch was announced Mark Zuckerberg in their history and new features have been revealed Adam MosseriCEO Instagram.

Influencers who earn not only on publications

After the release of the alpha version of the tool in January Instagram gradually released tests for more influencers. Prior to the advent of this tool, some content creators sold places in the stories of the Closest friends in a “manual” way. Now, with a subscription service, influencers will be able to publish stories only for their subscribers, and Exclusive content for a paid audience – subscribers will be able to access this feed from their home or by going directly to creator. There will also be chats and videos for subscribers.

Other “pluses” for subscribers are an exclusive stamp next to the name, which will be displayed in comments or private messages, access to exclusive lives. In 2023, Instagram is expected to stop paying full subscription fees to content creators, keeping a percentage. Right now, the idea behind the social network is to help influencers make money through the platform. In the United States influencers may charge amounts from $0.99 to $99. In Brazil, the limit was not disclosed.

2022 full of news on Instagram

O Instagram created a function banner in the profiles of content creators. O banner on Instagram will help content creators become more active in their lives. In addition to being able to schedule broadcasts, they will be able to use banners to inform subscribers about upcoming broadcasts and activate a notification when they click on an ad. There will be no restrictions on live meetings.

To help with accessibility, Instagram also launched a new automatic subtitles in videos Platform. At the time of launch, the novelty will be available in 17 languages, but Instagram did not disclose which languages ​​will be available. For the American site Engadget, the social network team admitted that the functionality will not work perfectly from the very beginning. So far, nothing surprising, because AI will constantly develop to translate audio from video. The feature will also expand the audience content creators Foreigners.

During the South by Southwest (SXSW) event Mark Zuckerberg it turned out that there are plans to launch NFTs in Instagram. He did not go into the details of this idea, but the introduction of this technology is quite appropriate in the future. metaverse meta.

A possible new update is the sound reaction in stories. This feature was found Alessandro Paluzzi, a leak which performs code mining on the application.

The novelty already released was new feedsincluding the much sought after chronological feed. In addition to it, there is favorites feed.

New artificial intelligence Meta translates 200 languages ​​in real time
Earlier this year, the No Language Left Behind project was announced.

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