As reported by Ukrinform, Google Vice President Anthony Chavez announced this on the company’s blog.

“We expect the API in the Privacy Sandbox system to be available in Chrome and available to the public by the third quarter of 2023 (a set of well-defined methods for the interaction of various components – ed.). We aim to begin phasing out third-party cookies in Chrome.”

Chavez added that developers will be able to test these APIs today, and that Privacy Sandbox trials will reach millions of users worldwide in early August. In addition, the company will gradually increase the number of people who can participate in the trial.

CNBC notes: Google said last year that it will disable third-party cookies in Chrome by early 2022 as it finds out how to meet the needs of users, publishers and advertisers. However, as early as June 2021, Google delayed this deadline, giving the digital advertising industry more time to develop targeted advertising plans that are more sensitive to user privacy.

Privacy Sandbox is an alternative route for the advertising industry. It will use anonymized signals on users’ Chrome web browsers to learn about their browsing habits.

As reported by Ukrinform, Ukrainian entrepreneurs will be able to use corporate mail, cloud storage and other Google Workspace services for free until the end of the war.