Last Thursday (2) the Central Bank allowed WhatsApp to launch the ability to pay with credit cards in the tool.. At the same time, it will be possible to perform commercial transactions in the application by purchasing goods and services from different companies.

Although it has already received the green light from the Central Bank, the credit card payment feature in Whatsapp is not yet available. G1 showed that it is necessary to notify all service partners at least 30 days before the feature becomes active on the platform..

The Central Bank explains that this period is necessary to ensure compliance with the regulatory principles of non-discrimination and competition. Thus, will have to wait a bit for the feature to become available, leaving users with no date for when it will reach the app.

Since the introduction of money transfers between friends/family, WhatsApp has been trying to implement the payment function, but without success for almost two years. A number of factors led to the fact that the company was unable to add this feature.

Application executives celebrate achievement on social media

In April 2021, it was reported that the company was still having trouble implementing the plan due to operators’ concerns about fees and conditions, as well as tightening requirements from the Central Bank. The release of this feature made one of WhatsApp’s top names celebrate the achievement on social media.

“We are delighted that the Central Bank of Brazil has authorized the launch of a new WhatsApp payment feature. Brazilians will soon be able to search for products, add them to their shopping cart, and make secure payments to small businesses right from the chat with their credit card or debt, Will Cathcart said.

Guilherme Horn, head of WhatsApp in Latin America, also took to social media to celebrate the feat. Praising the achievement achieved by the application in Brazil, he stressed that the whole team received the approval of the Central Bank with great satisfaction.

“Once all regulatory steps are completed, we are finalizing the tests we have been running with partners such as Cielo, Fiserv, Getnet Brasil, Mercado Pago and Rede, as we announced at the WhatsApp Business Summit in November. Soon, WhatsApp users will be able to pay for goods and services directly in a conversation with Mastercard and Visa debit and credit cards,” he said.

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