A Microsoft launched this Wednesday, 22, a loopits collaborative platform that allows work colleagues to develop projects collaboratively in the same virtual environment, and accompanied by participants will be an “extra participant” fed by AI.
The service, first introduced in 2021, is becoming a competitor to well-known productivity applications, such as case studies Google documentation This conceptor even from Trello, which is more limited to “tags”. The goal is to function as a virtual environment where goals, task status, queries, observations, links, graphs, etc. can be presented.

The company’s bet with regard to the synchronization of its services is the close integration of the program with Microsoft 365since the application allows you to interact with documents from Word, surpass or Power pointas well as providing labels for teams.
Artificial intelligence is a big bet for Microsoft
Along with this, and perhaps the biggest difference of the platform, is the “virtual work colleague” inherited from the assistant. Second pilot, which will act as an active collaborator in real time to create projects. Some of the functions of this AI will be to offer recommendations, summarize discussions, organize content and create texts.
While Loop will naturally compete with other productivity apps, the primary goal is collaboration. Access to the application is possible both from a computer and from a mobile phone, which simplifies access to all partners. The program will also introduce special mobile phone features such as integration with the device’s camera.
Prior to its launch, the application was known as Microsoft Liquid and was officially announced in November 2021, but has been in development for some time. However, for more than a year, users did not receive any news about its launch, until last Monday, the official account of the application on twitter posted an image with the phrase “something’s coming”.
Users can now experience Loop by going to tool website and logging into your Microsoft account is free.
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Source: Microsoft
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