Music lovers look forward to the festival Coachella 2023 can get even more excited because YouTube have confirmed that they will be broadcasting all the attractions from six stages over the two weekends of the event. Unlike previous releases, in which only three programs were made, now it will be possible to watch all the programs without missing a single detail.

The festival, which starts on April 14, 2023 at 20:00 (Brazilia time), will include incredible rides such as bad rabbit, blackpink This Frank Oceanas well as such legends as Bjork, Underworld, Yaeji This wet foot. The shows will be streamed live on YouTube, with reruns available until early the next day.

To promote its services, YouTube will offer premium subscribers access to behind-the-scenes pre-parties, and featurette creators will be able to use their videos to influence the setlists of artists such as Calvin Harris, Becky G and Burna Boy. In addition, it is expected that during the broadcasts there will be merchandising promotions that can be watched not only on regular YouTube, but also through the YouTube Music app.

With this broadening of the festival’s reach, every spectator will be able to choose their favorite rides, not content with just a few artists. It’s worth noting that at the time of writing, tickets for Coachella 2023’s first weekend have already sold out, making YouTube streaming one of the few ways to watch the show.

YouTube’s strategy is a way to maintain its presence in competition with other video apps like TikTok and solidify its image as the reference platform for audiovisual content. Although the goal is not directly to increase revenue, the company knows that by promoting such an important event, it will be able to gain even more visibility among users.

YouTube Music can automatically download up to 500 songs on iPhone

iOS users can now enjoy Smart Downloads, previously only available for Android devices, in YouTube Music. When enabled, the platform will automatically download up to 500 songs, allowing the user to listen to them even without a data connection.

To activate this feature, simply go to Settings, Downloads, and select the Smart Downloads option. Remember that the songs will be downloaded in the background and the user can choose internal or external storage to host them.

The novelty is designed to make listening to music even more practical and affordable, especially for those who spend a lot of time without an Internet connection. Also, this feature allows users to have better control over their playlists and save time as they don’t have to manually download each song.

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Source: YouTube blog.

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