Samsung told media in South Korea this week that the Galaxy S23 Ultra matches the highest sales percentage of the Galaxy S23 line.. The South Korean company needed the device to be able to work well with users after it was not seen in the previous version of the device.

According to Samsung, The Galaxy S23 Ultra managed to account for 60% of all S23 devices sold.. Despite being the most expensive model of the device, it managed to please the public and was able to communicate the good news that the company would like to receive when launching a new line of Galaxy S devices.

Information released this week showed that The Galaxy S23 Ultra is showing higher sales almost worldwide than the Galaxy S22.. The success was so great that in Europe the number of units sold was 1.5 times that of the previous version.

Sales success in other parts of the world

Samsung has not released sales figures for the Galaxy S23 in the US, but key Latin American markets such as Mexico and Brazil, where sales began a week after the February 17 global launch, saw sales increase 1.7 times year-over-year. model.

In other countries of the world, where Samsung also has a good target audience, they also showed good numbers. The Middle East and India also performed remarkably well, with sales up 1.5x and 1.4x, respectively, compared to the Galaxy S22.

Global sales of the three Galaxy S23 phone models were impressive, with the Galaxy S23 Ultra accounting for 60% of global sales, while the Galaxy S23+ and Galaxy S23 each accounted for 20%. This success shows that Samsung’s premium handset market is still strong as long as the company delivers products that meet consumer needs and desires.

The Samsung Galaxy S23 series has already surpassed 1 million units sold in South Korea. Sales figures are in line with the company’s expectations. The head of the mobile division, T. M. Roh, mentioned at an Unpacked event in February that Samsung expects double-digit growth in sales of the Galaxy S23 series.

Samsung’s decision to exclusively use the Snapdragon chipset in all variants of the Galaxy S23 around the world may have contributed to its sales success. However, given the rumors that Samsung may return to using Exynos in the Galaxy S24, the company should carefully consider this change as it could affect customer interest in the Galaxy S series.

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