In collaboration with the Ministry of National Education, General Directorate for Lifelong Learning and Vodafone Turkey Foundation, to bring the power of technology to the potential of women. 2 years previously implemented “Digital My Company” New term trainer training courses were completed in the project. Until today more than 5 thousand As part of the project reaching women, an information meeting has been held for the managers of public education centers where trainers and project training on digital literacy and digital marketing will be provided to existing and new trainers. Online training meetings 20 located in the project 53 current coach, 86 new tutorial 84 The director of the institution was present.

Cüneyt Akçapınar, Head of the Department of Research, Development and Projects at the Ministry of National Education, Directorate-General for Lifelong Learning said:

“As the General Directorate for Lifelong Learning, we carry out many projects together with our stakeholders to develop our interns socially, culturally and professionally and, depending on this development, to bring them to a deployable level. One of these is the ‘Digital My Job’ project, a successful example of public and private sector collaboration, which we implemented in partnership with Vodafone Turkey Foundation to contribute to the development of the digital skills of female trainees studying at public education centers affiliated with the General Directorate for Lifelong Learning. As part of the project, we taught our female trainees basic computer literacy skills with our digital literacy training, and contributed to their professional development in the digital field with our digital marketing training. Despite all the negative effects of the pandemic period, there was intense interest in the project and as a result of this interest we reached more than 5 thousand women. In the second year of the project, I believe we will achieve greater success with the dedicated efforts of our valuable trainers, and I hope the new term will be good for all of us.”

Hasan Süel, Chairman of Vodafone Turkey Foundation he said:

“As Vodafone Turkey Foundation, we believe that everything we do should serve a purpose. From our goal-oriented vision we designed the ‘Digital My Job’ project. We have carried out a project that will contribute to the digitization of society as well as to the development of women. With this project, we want to improve women’s digital competences and ensure their inclusion in economic and social life. Last year we reached a total of more than 5 thousand women with the project, which we implemented step-by-step in 13 provinces. We employ 63 female interns who have graduated from Vodafone Customer Services training courses. In the new period of our project, we have expanded the number of provinces from 13 to 20. We have set our new target to reach 12 thousand women in 2 years. Of course we can achieve this goal with the contribution and support of our valuable trainers. That is why we attach great importance to the training of trainers. In these training courses, we provide our trainee candidates with comprehensive information about digital literacy and digital marketing. I wish all our new interns every success in advance.”

Trainer training sessions started on March 31

The first of the trainer training courses given as part of the project was given on 31 March with the existing Digital Literacy trainers and on 1 April with the current Digital Marketing trainers. With new trainers, the Digital Literacy training courses were given on April 13 and Digital Marketing training courses on April 14. In addition, an information meeting was held on 11 April for the managers of the public education centers where the training courses are provided.

Training for 12 thousand women in 20 provinces

With the “Digital My Job” project, it aims to make the digitization potential of women visible through various training programmes. As part of the project, 24-hour Digital Literacy and 40-hour Digital Marketing training courses are given to female trainees. In the first year of the project, which entered its second year, more than 5 thousand female trainees were trained by 140 trainers in 13 provinces. While 5 million TL of social value was obtained in this process, each investment of 1 TL for the project yielded a social return of 5 TL. The aim of the project is to train a total of 12 thousand female trainees in 20 provinces in 2 years.