There has been a remarkable development regarding the German-based automotive giant BMW. One of the largest forum sites about the brand “Bimmer Post“ta, BMWs in the naming strategy supposed change. While it’s hard to speculate on the veracity of the claim, it wouldn’t be surprising if BMW made such a decision.
Our readers familiar with the automotive world are familiar with BMW’s naming strategy. The company, in its gasoline cars “i“, in diesel cars “D” uses the prefix. But also in electric cars launched by BMW “i“. If the claims are true, the “i” symbol, which appears in both electric and gasoline models and causes confusion, will be used for years to come. only in electric vehicles will be found.
The “i” in petrol cars is gone!
Reportedly, BMW will no longer use the i designation on petrol models from next year. Now let’s give an example; This is how we see the “118i” in 1 Series cars, from next year”118Similarly, the “320i” and “330i” designations for the 3 Series are replaced by “320” and “” respectively.330It will appear as “.
Let’s see why this is not surprising. Mercedes-Benz in its electric cars “EQHe used the tag “”, but this situation will change in 2024. supposedly. Reportedly, the company now sells these jewelry as it expanded its electric models and integrated the “EQ” jewelry into many models. find superfluous started. On the other hand; It is also said that Mercedes-Benz prefers this way for easier naming. Here BMW can think like Mercedes-Benz and do away with the “i” in their petrol cars.
So what is BMW’s current naming strategy like?
Source: Web Tekno
Donald Salinas is an experienced automobile journalist and writer for Div Bracket. He brings his readers the latest news and developments from the world of automobiles, offering a unique and knowledgeable perspective on the latest trends and innovations in the automotive industry.